
Course of Advertising (local language)
This course trains future advertisers, the professionals for the competitive communications scene at international level: they are curious, aware and determined and know how to interpret other peoples expectations and needs, but also how to use their professionalism to tackle the challenges set by a world in constant transformation.
Various different professional profiles come under this heading: copywriters and art directors are the brains behind advertising campaigns and corporate or product images. They may work for the printed press, the TV or the web. They work together to elaborate the campaign, though each with different responsibilities: words, language and the narrative are the terrain of the copywriter, while the image and the graphic design are the preserve of the art director.
Study Program
Login and access the Advertising (local language) Study Program, as it is carried out in Madrid. It contains comprehensive information: the list of subjects with the description of each subject, the list of lecturers and the Gallery of the students projects.
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