Arts Management

Start date: October 2011 | Duration: 18 months | Language: eng
Look up the Study Program of the IED campus in: Florence Rome Venice

 

An Arts Manager is a new figure, one who is able to identify original contents and organize a detailed programming of event characteristics, as well as planning and fundraising necessary resources. They also have an essential understanding of the strategic positioning of cultural products.

The Course also gives the graduate the ability to be in charge, as a Cultural Manager, of financing and managing cultural organizations, defining the product and services of the organization in the context of a specific Arts market. The student will learn to coordinate organizational activities and to be in charge of the communication process with both public and private organizations.

The Master in Arts management is subdivided into three operational modules that have an individual study path related to the city they are in. Each module will end with an exam and a final project. The courses are partly carried through the entirety of the Masters and partly specific to the different locations. The fields emphasized in Rome will be Economy and Culture, in Florence Events Planning and Management and in Venice Artistic Direction. During the last stretch of the course the final event will be analyzed and organized; a project articulated so that each student or student group will be confronted with the realities of the Artistic and Cultural fields in order to conclude a real project in the city of Venice.

EVENT PLANNING (Florence Module)

The course aims at the creation of a professional figure that is specialized in the designing, planning and organizing of complex and articulated events in the sociocultural fields. The courses focus on the specific abilities of managing the different phases of organizing an event: from the analysis of a plan, to contacting the partners and sponsors, to communication management, up to the creation of contents for the event itself.

The resulting professional will have gained expertise in the fields of event promotion and management for a wide range of different cultural or promotional situations.

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