Product Design

Start date: January 2011 | Duration: 12 months, full time | Language: eng

 

By being an environment made up of companies of all levels, the Italian Design System is the best opportunity for professionals from all over the world to express their innovation freely 'cause it resumes everyday different requests to experiment new methodologies.

By being an integral part of this system, the designer has the chance to cooperate with big companies being involved in a process strictly connected to real life trend and competition market.

At the same time it has the chance to cooperate with small-medium concern companies, real core of italian economy.

By working for this reality the designer has to fit his work to more accurate requests by the client enhancing his ability in market analysis, material research and project strategy definition whilst also considering modern trends that nowadays ask designers semi-custom products realized also in self-production.

For this reason Product Deisgn Master allows students to analyse thoroughly different project fields: product design for large scale and medium concern businesses, packaging design, furniture design and self-production products design.

Target

The Master is the right specialisation for italian and foreign graduates from universities and equivalent private shools in Design, Architecture and similar fields and for professionals with at least five-years experience in the area.

This Master course study programme gives students the possibility to work with different production systems, high hint to create unique concepts, fundamental to satisfy the market demand everyday more careful to environmental factors, and created according to the need of new languages and sign research.

After a first cultural grounding, students can choose among four design-areas:

1. packaging - 2. product
3. furniture - 4. self-production

The plan of studies offers a first part of cultural subjects which will be the base on which they will develop the following projects.

During the second part of the course, students have the chance to shape their own curricula choosing between a linear career dealing with one of the project fields (packaging, product, furniture, self production) and a cross-career where the four areas interact.

The curriculum provides also two workshops where students improve their abilities according to the programme chosen and contaminate their experience with details about Italian Design Culture.

Then, during the third and last part, students develop a final thesis project with a partner company. This has aimed to create  autonomous professionals  on the cultural side and the projectual side  able to face different professional assignments.

Moreover the Master course offers conferences held by personalities from all main Design fields. In relation to the course contents and training objectives, internships may be organized with firms.

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