Brand Design

Brand Design

Start date: November 2012 | Duration: 12 months - Full-time | Language: English

 

The purpose of the Master in Brand Design is to train a brand identity designer with a strong international culture by proposing an experimental brand-lab in partnership with leading Italian and international communications agencies.

Aimed at:
The Master Course in Brand Design is aimed at students graduated in design and graphic disciplines (graphic design, industrial design, architecture, fine arts,...) with an expertise in graphic design programs, supported by the presentation of a personal portfolio. Professionals with at least two years of experience in graphic design will be admitted as well.


The Master Course in Brand Design is organized into two parts.

The first aims at establishing a cultural background on the brand, its meaning, its manifestations. Brand management and aesthetics will be the main topics.

The second one involves the student in projects conducted in partnership with International consulting firms and Italian top ranked design studios.

Throughout the Master Course in Brand Design, the student will meet designers from any field of creativity to gather more insight from different experiences.

A workshop-trip abroad will help students to understand internationally relevant phenomena and broaden their network of relationships.

At the end of the Master Course in Brand Design the student will find career opportunities in brand design agencies, advertising, graphic and product design consulting firms and in companies in house communication departments.

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