Car Design - An introduction

Summer and Winter courses - Turin

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Italy is a center of excellence and innovation in the field of automotive design. IED Torino is based in the automotive capital of Italy; home to such iconic companies as Fiat, Lancia, Pininfarina and Alfa Romeo. This program introduces the fundamental elements and tools for a future car designer as well as an insider’s view of the professional role of the designer and contemporary trends and challenges in the industry. Students will develop a basic skill set necessary for design conceptualization and realization as well as have a grounding in modeling.

Students have the opportunity to visit and speak with industry professionals and experience first-hand through site visits and practical training this career path. Industry visits and talks include: Pininfarina, Ferrari, Museum of the Automobile, Cecomp, Model Master and ASC Automotive Safety Centre of Quattroruote.

  • Start date
    July 2018
  • Duration
    3 weeks
  • Attendance
  • Language

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Schedule: This course meets Monday to Thursday with morning and afternoon sessions for a total of 75 contact hours.
Level and Pre-requisites: This is an introductory course and no prior courses or training is required. Students should be very motivated to develop and master basic technical drawing and designing skills. Students should prepare by reading up on the industry – IED Torino can provide helpful information.

Learning Outcomes: Development of technical drawing skills (with pencil) in order to complete diverse types of design projects; Understanding and mastery of the techniques of volume and perspective in design; Capacity to develop “creative concepts”; Overview of the role and position of the “car designer”; Develop a historic perspective of the intersection of Italian design systems and transportation; Translate their own ideas into a design for presentation; Produce technically correct and interesting designs using the free-hand sketching method.

Topics Covered: Historical perspective on design and specifically automotive design. Basic history of Car design. Case histories: Abarth, Alfa Romeo, FIAT, Lancia, Maserati, Pininfarina, Ferrari, Lamborghini, IED Torino. Car Design, Sketching, Illustration, Presentation, Pencil, Marker, Pen. Basin 3D modeling and rendering. Car Perspective. Car interior and exterior design. Car proportions and design, language. Car Architecture. Basic car engineering, ergonomics and aerodynamics. Project ideation and development. Creativity.

Remarkable is that teacher who accomplishes himself what he teaches to others.
(Italian proverb)

IED faculty are professionals that daily face the market. Here you can read their bios.

Alessandro Cipolli - Coordinator

Alessandro Cipolli - Coordinator
Senior Interior Designer; in 2008 he works at Quartostile – Interior Designer / 3D Designer; 2006 Carcerano Exterior Designer; 2005 F&FDesign Designer / 3D designer; 2002-2004 Bureau Technique H2.

Davide Tealdi

Davide Tealdi
Graduated at IED Torino, Davide Tealdi has now 19 years of experiences in the field of Transportation and Product Design (in about 20 countries european and far-east) , gained at Centro Stile Fiat, Italdesign, Idea Institute, Kiska (Austria) and ESSERE Group (as cofounder). During his 7 years at Kiska he focused on automotive, 2-wheels vehicles design, but he enjoyed as well switching to other Competence Centers such as marketing, brand and product strategy, clients relations. In 2006 he founded ESSERE Group, a multidisciplinary consulting agency; he also started his career as a professor, teaching at FHS Salzburg Kuchl and at Istituto Europeo di Design in Turin, where he had been Coordinator of the 3 year program in Transportation Design - BYT (Bike, Yacht and Train Design). At the present he cooperates as professor for the Transportation design master course and the Transportation design three year course and he is also involved in all IED workshops and events in this field.