Strategic Design, Innovation and Entrepreneurship

Master Courses - Barcelona

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The Master in Strategic Design, Innovation and Entrepreneurship is centred around detecting opportunities, coming up with and developing new business ideas and launching or redefining products, services and production processes through innovation. 

Implementing innovation is critical to ensure competitiveness in today’s socio-economic context as it covers everything to do with giving a product or service a new business perspective.

This course encourages collaborative and multidisciplinary work, critical thinking, debate and creativity to develop valuable proposals with a user focus but without losing sight of the overall business model. Throughout the course, students are introduced to various didactic resources such as workshops by acclaimed professionals, master classes, analysing case studies, developing projects and visiting companies. 


Complementary Module

Check the new Research & Publish Module course, a complementary module with a duration of 6 months, that provides an introduction to the main theoretical and practical tools for research and reflection that are generated in the field of communicating and disseminating projects in the field of design so that students can acquire the skills to document their work correctly, communicate it properly to their target audience and disseminate it through the most appropriate channels. Request more information to your advisor.
  • Credits
  • Start date
    October 2021
  • Duration
    7 months
  • Attendance
  • Language


The course combines in‑class lessons with virtual content developed and monitored online. This enables students to spend 3 months studying in the city of Barcelona and then go back to complete their training at home. The syllabus is applied in a dynamic environment and combines 4 modules with different teaching methods. 


To train professionals capable of using innovation as a tool in new business creation, leaders in management of complex processes, able to undertake new challenges generating opportunities and applying change as a key factor in organizations.

To be capable to question the established proceedings, detect improvement opportunities, apply innovative strategies through creativity, undertake new ventures from a multidisciplinary viewpoint, integrating all the involved processes from design point of view.

Student profile

This Master is addressed to professionals who, regardless of the area they work in, are interested in acquiring specific tools and methodologies for innovation strategic management to be applied as in their own business and projects, as to boost and manage competitiveness in the organizations they work for.

Job opportunities

Managing innovation processes and applying them to innovative business models in various sectors.

Identifying and assessing business opportunities.

 Conceptualising and developing new products and innovative services.

Managing and encouraging innovation within the company.

 Venturing into new business initiatives based on innovation as a distinctive factor.

 Creating, implementing and developing creative enterprises.

 Defining new business models to be implemented within an existing company or through a start-up.

 Working in a leading position on multidisciplinary teams.


The educational planning for all IED Master courses is aligned with the criteria established by the European Higher Education Area (EHEA). The IED Master  program adopts a credit structure that follows the European Credit Transfer System (ECTS). IED Master only awards its own private degrees.

Remarkable is that teacher who accomplishes himself what he teaches to others.
(Italian proverb)

IED faculty are professionals that daily face the market. Here you can read their bios.

Guido Charosky

Guido Charosky
Co-founder of Drop-Design for Innovation, an innovation consulting firm focused on creating exceptional products and services, focused on the user experience and business model. He has collaborated with multinational companies, SMEs and startups and has carried out projects in Argentina, United States, Spain, England, Italy and Dubai. His work has been published in different magazines and newspapers, and has received design awards in Germany, the United States, Argentina, Spain and Japan. Coordinator of the Master in Strategic Design, Innovation and Entrepreneurship, the CSP in Design for Innovation Strategy and the CSP in Project Management for Creative Industries.