The specialisation in Product Design, pathway in Transportation Design is equivalent to a University degree (240 ECTS). Taught in English.
Transportation design goes beyond car design: transport demands an adaptation and variety that responds to diverse needs; from motorbikes with urban uses to aeroplanes with unimaginable interior design, to boats with a range of dimensions and technology that make them self-sustainable.
Education in this specialisation covers not only the latest techniques and technologies linked to the conception and styling of all types of vehicles, but also contemplates a global approach solutions through a broad, cross-cutting vision adapted to the current and future needs of the sector.
During the first year of the course, students carry out joint work together with other specialisations. The key to creativity is the designer’s experience in what we call their ‘Own Environment’. The student will become familiar with fundamental materials, tools and techniques.
The second year is focused on the development of creativity through a more individual approach, by delving deeper into the project culture, enhancing the ability to visualise ideas and introducing the tools of the specialisation: packaging, clay, key sketch, Chartpaks marker, Alias and graphic communication.
Research methodologies, processes and tools that enable the specific needs of people and companies to be met in a ‘Close Environment’ are also incorporated. Further, the student will start to collaborate with companies.
The third year entails a big leap. The preparation for the professional world begins, with the integration of management and technology subjects, greater project complexity and a greater demand to achieve results.
The student faces the resolution of projects in ‘Distant Environments’ (geographical, generational, cultural or economic). At this stage, the student will work on projects with real briefs and challenges coming directly from companies.
In the fourth year, the designer faces the challenge of multidisciplinarity, long-term vision and services related to their specialisation. We call this the ‘Complex Environment’. The student must carry out a compulsory internship within a company and choose their professional profile.
Last but not least, the final degree project is carried out with real companies, in which prototypes are developed and, in successful cases, are produced to be launched onto the market. The student must prepare a portfolio showcasing their professional skills.
The degree offers a formative path that teaches students to comprehend and anticipate the market exigences, interceding with business intentions and translating them in a defined project than can be manufactured. It boosts the relevance of concept, in order to foresee the trends and styles of consumption.
Also, the course brings knowledge on production materials and technology in order to bring projects to life. Beyond the theoretical comprehension of the project, students focus on analysing technologies, function, ergonomics and usability.
IED DESIGN alumni work at:
Bertone, Ferrari, Lamborghini, Hyundai, Seat,Tesla, BMW, McLaren, Ubica, VMoto Europa, Scutum Logistics, Gama Ubica, Fab Lab, etc.
Companies that have collaborated with the area: Alstom, Ferrari, BMW, Seat, Mercedes Benz, Volvo, Hyundai, Toyota, Orbea, Derbi,Renault, Unopiù, Frecan, Primavera Sound, Panasonic, Zicla, Decoexpo, Panatta Sport, Illy, Capmar, Piquadro, Entitat Metropolitana del Transport, Japan Tobacco International, AHEC, Elite Gourmet, Vmoto, Omega Z, I+ED Lab, Idearideas, Architecture for Humanity, Volta Motorbikes, Casa Gracia BCN and Los Cármenes.Vitra, Roca,Médicos sin fronteras, Donuts, Interface,Casa Decor, etc.
Maksym Shkinder is a senior designer with over 8 years of experience in automotive industry including VW group and currently McLaren Automotive, but he is also much more than that. Artist at night, he draws and paints for resting his mind from work. Based in London (GB) Made in Ukraine (UA).
What will the world of the future be like? What kind of vehicles will we use? Where will we live? How much will everyday objects change?
All these designs result in THE GREATEST TRIP for a reduced group of passengers. They go beyond mere functionality, enabling people to form connections on the basis of experiences.
The student of the Undergraduate Course in Transportation Design at IED Torino was announced as the winner of the international contest launched by the historic Spanish car brand.
Innovative alternatives for mobility, spaces to reconnect with nature, sustainable fashion collections and new services focused on user experience.
Virtual innovation is gaining increasing importance, and for creatives, it is a great tool to transform and improve society.
The initial approach was to design innovative transportation systems for 2035.
Istituto Europeo di Design publishes the winners of the scholarship contest for the Master of Design and Innovation Programmes (MDI) at IED Madrid and IED Barcelona.
The four proposals, from the areas of Design, Management & Design Strategies, Fashion, and Visual Communication, convey the interests and concerns of a new generation of designers.