Language

Spanish

Start date

January 2023

Frequency

Part-time

Fruition

On Campus

Duration

11 Months

Credits

60

The Blended Master in Branding and Visual Identity provides the strategic vision and sensitivity required by the work and profession of a graphic designer.

A designer’s work is not limited to seeking out visual solutions: each commission and each client requires a particular analysis and strategic and project approach. Only through direct contact with professionals can a personal frame of reference be built in order to guide designers when they have to tackle projects in the future.

Information to decide

Objectives

  • Train a professional who is capable of conceptualizing, developing and executing a complete brand design with success 

  • Bring the students closer to the real and current context of the work of a designer 

  • Give students an idea of the areas in which they will develop their work as designers: corporate identity, brand and strategy, web design and new digital media, publishing design and typography, among others 

  • Master specific tools in the context of design 

  • Encourage and guide the creative potential of the students towards a working methodology and project development that manages to capitalize and monetize on each of their creative processes 

Professional Opportunities

  • Editorial designer
  • Art director
  • Layout designer
  • Freelance designer
  • Applications or web designer
  • Creative director

Faculty

Rebeka Arce

Teacher

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