Oddly Beautiful

In a devastating depiction of a post – modern world destroyed by pollution, eighteen – year – old Jonah has a heartbreaking beauty, a pure spirit in a poisoned body.

Through the collection his story unfolds.

The clothes he wears, made from sustainable fabrics and perfectly cut, turn out to be contaminated with toxic substances, just like the environment he lives in, which come together in a kaleidoscopic collision of shades and colours, wondrous yet with something of the feral about them.

The silhouette is clearly defined, wrapped in fitted trousers and structured jackets.

A wide range of fabrics have been selected from an urban wardrobe.

The denim produced by Berto is made using its own production waste, with a saving of 70% on water consumption, 85% of chemicals and 60% of CO2 emissions.



Collection by Minhae Ha, Zicen Zhang.
Fabrics by Berto, Candiani, Emmetex.
Filati Biagioli Modesto, Marini Industrie, Miroglio. Fashion film by Francesco Saverio Costanzo, con la collaborazione di Alessandro Mannelli, Sound Edoardo Barone, Track Davide Borgo.