November 21, 2019
Ostel collection for IED Under Pressure
UNDER PRESSURE is a 3-year training programme at the IED Network’s eleven locations in Italy, Spain and Brazil. The first phase of the project saw the launch of the 100 questions for tomorrow competition, aimed at the school’s students who were asked to submit questions conveying their desire to see urgent action taken on this issue. These questions formed the core of the installation at the Fuorisalone and were visualized with a new, fully sustainable collection of the brand OSTEL, founded by Olga Stelmakhova, IED Firenze Alumni, at the International Young Designers Contest in Kiev, organized by Ukrainian Fashion Council in collaboration with IED.
ABOUT THE COLLECTION:
The brand OSTEL has created a new spring/summer collection “COURSEULLES-SUR-MER”, dedicated to travelling and discoveries. The concept was inspired by female travellers of 20th century. OSTEL encourages you to discover the world, while the textures and forms presented in the collection enhance history of the individual and expand one’s imagination.
“IED reached out to me for the reason that my collection features ethical, sustainable products, such as – handbags created with hypoallergenic artificial leather,which is made of polyurethane with microfiber, as well as summer shoes made of natural hemp fabric. IED encourages the society to reflect on the issues of environmental, social and economic sustainability and rethink the ability of the environment to withstand human exposure”.