Language

Spanish

Start date

April 2027

Frequency

Evening

Duration

3 Months

Credits

12 (120 horas)

Course Coordination

Puño

Price

3.500 €

Learn how to create powerful images that bring graphic design projects to life. Discover key techniques and transform your ideas into illustrations with an impact. Master the art of visual communication!

Illustration is an essential part of graphic design. It’s a powerful visual resource that can be used to make publications, physical spaces, products, brands and campaigns connect emotionally with their audience. There is no other course like it in Spain; you’ll put what you learn into practice with the help of professionals of recognized prestige working in the sector. Gain experience working on projects for editorial design, packaging, advertising, social media and animation, developing your creative and personal skills to meet the demands of the local and global market.  

Information to decide

Use illustration and graphic design to create unique and memorable images to make your projects stand out. 

Working on a variety of content in theoretical and practical sessions and analysing case studies gives students first-hand experience of working in the sector so you can consolidate and internalize the knowledge you’ve acquired and effectively develop your own projects.  

Professionals who want to apply what they’ve learned in graphic design projects, and people with a passion for illustration who want to put their passion into a professional career. Applicants should have a degree in a creative discipline or, a portfolio to showcase their experience and skill. 

Learn to apply illustration to graphic design to create visual projects that make a difference. With the help of professionals working in the sector you’ll acquire the practical knowledge and techniques you need to stand out in this field. Turn your creative talent into a professional career! 

Syllabus

Introduction

The history of applied illustration

The basics of illustration



Creativity, illustration and graphic design

Analog and digital illustration 

Your creative voice

Conceptualization

Trends and references



Experimental and graphic illustration

From story to concept

Graphic illustration

Collage



Editorial ilustration

Book covers

Editorial illustration for children and adults

Illustration for the press



Illustration for packaging

The soul of the product. 

Three-dimensional illustration. 

An introduction to calligraphy and lettering

Illustration for advertising and graphic campaigns 

Analysing project needs. 

Strategy

Illustration applied to different media and formats



Illustration for environmental graphics

Humanization

Illustration for public and private spaces

Mural illustration



Illustration for social networks

Digital voice

Illustration for brands on social networks

Illustration for media on social networks

Graphic humour on social networks



Animation

Comics and graphic novels

Storytelling

The image in motion

2D animation



Workshops

Portfolio 

Being self-employed 

Copyright 

Project management

Faculty

Course Leader

Puño

Teacher

Javier Royo

Teacher

René Merino

Teacher

Susana Blasco

Teacher

Javier Jaén

Teacher

Oscar Alonso

Teacher

Laura Árbol

Teacher

Raisa Álava

Teacher

Idoia García de Cortázar

Teacher

Elisabeth Pérez Fernández

Teacher

Higinia Garay

Teacher

Aitor Aretxabaleta

Teacher

Iván Bravo

News

17 July 2026

Priscilla Fois brings her art to Urban Break Korea

IED Roma alumna Priscilla Fois has been selected to participate in Urban Break Korea, one of the leading international festivals dedicated to urban art.

16 July 2026

This Is What the Future of Visual Arts Looks Like

Recent graduates from the IED Barcelona's Graphic Design, Advertising, and Motion Graphics and Video programmes presented their final projects at Barcelona XR Lab. Data, text, image and sound come together to explore the global order and reframe systems for navigating the world.

10 July 2026

Degree Show 2026 opens IED Kunsthal Bilbao to talent, design and the city

Once again, the Papelera Building opened its doors to the public, showcasing the work developed by students over four years of study and turning the school into a meeting point for design, culture, industry and institutions.

03 July 2026

July: Exhibitions, Installations and New Horizons for IED.60 Public Program

With the arrival of July, IED Graduation Days enter their busiest phase across IED’s Italian campuses, bringing with them a series of public events designed to showcase the ideas, projects and research developed by students.

01 July 2026

Forbes Next Leaders: the July cover by Elisabeth Arana

The collaboration between IED and Forbes Next Leaders continues through the project that engages students and alumni in the creation of the magazine’s monthly covers.

30 June 2026

This Was IED Madrid's Graduation Shows 2026: Two Days of Designing the Future

Under the concept Times New, IED Madrid's campuses hosted the final project exhibitions for Graphic Design, Product Design, Interior Design and Fashion Design, culminating in the traditional Avant-défilé.

23 June 2026

Best Thesis Awards 2026 – IED Barcelona

Fashion that evokes nostalgia through layered fabrics; a reinterpretation of retail as a living biological interface; an exploration of how Korean Wave (Hallyu) cultural products generate value within the luxury fashion sector; and an interactive digital experience that makes a previously hidden financial language visible.

15 June 2026

Eight ADG Laus Awards for IED Spain Students

IED Madrid, IED Barcelona and IED Kunsthal Bilbao won two Gold, four Silver and two Bronze awards at the 56th ADG Laus Awards, reaffirming the creative talent driving the next generation of designers.

15 June 2026

Three IED alumni among the winners of the iF Design Student Award 2026

Three alumni from IED Kunsthal Bilbao and IED Madrid have been recognised in the iF Design Student Award 2026, one of the world's leading international competitions for emerging design talent.