A conceptual off-road hypercar for the year 2040 that merges high-performance racing with environmental preservation
Academic year
2025/2026
A conceptual off-road hypercar for the year 2040 that merges high-performance racing with environmental preservation
The research proposes vehicles designed to engage with fragile ecosystems through deep exploration and understanding, replacing domination with respect. Inspired by "pure contrast", the friction generated by the collision of opposing natural elements, the vehicle viscerally balances the adrenaline of extreme speed with a deep sensitivity towards the fragility of unexplored landscapes.
Methodologically, the project integrates digital mapping and generative artificial intelligence tools as a structural co-creator within the automotive design workflow. The formal outcome is a dynamic object where fluid, organic surfaces cleanly contrast with a hyper-technical mechanical architecture, staying true to CUPRA's disruptive DNA. In conclusion, this hypercar positions itself as a platform that transforms extreme performance into an active tool for territorial awareness.
Winner Honourable Mention Best Thesis Award in Transportation Design 2026
Queralt Santacreu is a Bachelor of Arts in Transportation Design student