The company Bonaudo presented a contest to the Bachelor’s students in Fashion Design at IED Milan, titled: 'The Beauty of Sustainable Traditions. Leather: A Luxury Leader in Circularity and Durability Meets the New Generations.
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Contest: “The beauty of sustainable traditions” in collaboration with Bonaudo
Date
31 October 2024
Bonaudo S.p.A is an Italian company specializing in goods, clothing, footwear, and interior design objects since 1923.
The company invites students, using the contest theme as a starting point, to create a capsule collection of six outfits or six accessories with a primary focus on leather. After an initial selection, projects may progress further in the competition. Key words for inspiration are: sustainability, traceability, tradition, versatility, durability, enhancement of beauty, and the natural qualities of leather.
The capsule collection must include an iconographic research component, an evocative mood board, a target mood board, a product mood board, a color palette, and a fabric palette. Bonaudo will evaluate the submitted projects and select 23 candidates who will be invited to visit the company in mid-January. From these 23 students, the company will make a further selection of six final projects, and each finalist will receive the materials to create one outfit and one accessory. A final event will be organized with Bonaudo representatives, journalists, and a judging panel.
The winner will receive financial support from Bonaudo to showcase the selected outfit at Première Vision, scheduled for September 2025.
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