03 August 2021
Founder & Chief Brand Strategist at award winning agency Firebrand India, Ankita graduated with a Masters in Brand Communication in 2012 in IED Milan. After having worked on projects in Europe with brands like Diesel and MaxMara and “Piccolo Teatro Di Milano” she returned to India in 2013 to manage Levi’s legwear category for Asia-Pacific, South Africa and Australia closely with the Levi’s team based in San Francisco.
She has been mentioned in 25 most promising women consultants in India 2018 from Consultant Review Magazine and one of the 100 Most Influential Martech Leaders 2017 from World Marketing Congress.
Her zest for strategy coupled with an innate entrepreneurial spirit led her to form Firebrand in 2015, a boutique branding studio with a goal of building local brands with a single purpose – getting ready for the global world. Firebrand has just been awarded as India’s Best Brand Design Studio 2020.
“Travelling across Europe really helped me get exposure to various cultures and people. I got a chance to interact with so many people - understand their life and talk about their backgrounds. It helped me understand various perspectives and contributed to my personal growth”
Do you want to know more? Check out the whole interview at iedalumni.com.
The World’s most prestigious award show in advertising, design and marketing for students awarded IED with two Bronze Awards in the 2023 Young Ones Student Awards
IED decided to reward those students who commit up front with a special Early Bird discount.
Memory, Transformation, Technology, Space and Materials. IED invites you to discover the links between between these powerful words and and the plentiful of events arranged for Milan Design week, the biggest annual design event in the world.
How to offer a narration of your brand to the customer influencing the behaviors and habits of purchase
We are ready to kick off the first edition of the Master of Arts in Transdisciplinary Design. The course will take place in Turin and will combine the topics of Mobility of the future and Cities in Flux.
10 scholarships to promote the talent of young creatives.
This will be a series of meetings and interviews to tell what happens after graduating from a master's degree.
Students take us through their thesis projects, from behind the scenes to company satisfaction.
For the fourth year, IED is participating in the Global Goals Jam, which will take place in both Milan and Rome following the pandemic period. It will be a research and design journey around Transformative Resilience, the theme chosen by the Research Centre.
Salerno Creativity awards IED Milano with the Silver School Trophy as well as 5 silver and bronze awards for the communication projects carried out by their three-year BA and MA students.
Due to the pandemic on 2020 the digital exhibitions took the place of the classic end-of-year physical showcases: IED has made a virtue of necessity.
IED supported Alumni Bodin Hon and Dilara Kan - the duo founder of Yellowdot Design studio - in their participation at Le Off - Paris Design Week
IED and the University of Liverpool (UoL) in UK, the Hochschule Anhalt/DIA at the Bauhaus in Dessau/Germany, and MVADV in Rotterdam/Netherlands launched a Transdisciplinary Design Network to initiate and spearhead a leading-edge debate on emerging models of transdisciplinarity with the aim of exploring cross-sector impact pathways.