Language

English

Start date

September 2026

Frequency

Full time

Duration

3 Years

Credits

360 UK Credits

Explore contemporary media through hands-on making, conceptual development and emerging creative technologies.

The BA (Hons) Creative Media Arts* is an innovative undergraduate programme that prepares students to work at the intersection of contemporary art, digital media and emerging technologies. Through a practical, interdisciplinary approach connected to industry, the programme equips you to create projects in video, photography, interactive media extended realities, sound, installation and hybrid narratives.

With a strong focus on experimentation, collaboration and critical thinking, you will develop your own creative practice in dialogue with today's cultural, social and technological contexts. You will have the opportunity to learn from industry professionals, take part in real projects and present your work to industry professionals through the Professional Launchpad. This programme is designed for those who want to imagine and build new forms of audiovisual, digital and media-based practice.

Studying this BA (Hons) at IED Madrid means training in an environment specialising in design and visual culture, in dialogue with other creative disciplines across the school. At the same time, you will obtain a degree awarded by the University of Westminster, recognised internationally.

It is taught at IED Madrid Design District - Carabanchel.

Information to decide

Develop creative skills in film, photography and interactive and immersive media, working with emerging technologies while gaining a critical understanding of how contemporary media shape culture. 

Teaching combines workshops, seminars, lectures, tutorials and supervised studio time to support the development of both practical and conceptual skills. You work across moving image, photography, interactive media and sound, gaining experience with a range of creative technologies.

Assessment methods reflect the diversity of the discipline and may include practical project submissions, visual essays, presentations, research materials and live critiques. Throughout your studies, you investigate new tools, explore creative possibilities and engage critically with the contexts that shape contemporary media.

This programme is aimed at creative individuals who wish to explore the intersection of art, digital media and technology. It is ideal for those interested in film, photography, sound, interactive design, extended realities or multimedia production, and who want to develop a strong personal practice while building a professional portfolio in an international, interdisciplinary environment connected to the creative sector.

It is designed for students with curiosity, visual sensibility and a desire to explore new tools, within an international context closely linked to Madrid’s cultural scene.

The BA (Hons) Creative Media Arts offers a cross-disciplinary education that combines audiovisual production, photography, sound, web media, interactivity and immersive technologies, allowing you to develop a creative practice without being limited to a single medium.

This versatility is essential in a context where contemporary creation moves across screens, digital environments, exhibition spaces and hybrid experiences.

Studying at IED Madrid places you within an international creative community, strongly connected to industry and deeply oriented towards experimentation, while earning an official degree from the University of Westminster with global recognition.

You can pursue career paths such as:

  • Audiovisual creation and experimental cinema
  • Creative photography and visual storytelling
  • Interactive design and digital experiences
  • Extended realities (XR) and new narrative technologies
  • Digital art, installation and hybrid practices
  • Content creation, multimedia and transmedia projects

Syllabus

Your first year focuses on establishing core media production skills. Alongside workshops in moving image, photography, sound and interactive media, you develop practical projects that introduce key approaches to conceptual development and creative problem-solving.

Core modules

Creativity and Collaboration

Space, Place and Experience: Moving Image, Interactivity and Sound

Storytelling: Photography and Web Media

Option modules

Media Explorations

Screen 1: Production Design for the Screen

Screen 1: Visual Effects and Animation

Screen 1: Working with Actors

In the second year, you further define your identity as a multi- or interdisciplinary practitioner. You specialise in specific media while also exploring the frontiers of creative technologies and strategies for engaging audiences.

Core modules

Convergent Media: Extended Realities and Audiences

Research and Synthesis

Media Frontiers: Exploring Creative Technologies

Work-Based Placement Learning

Option modules

Culture, Power and Creativity in the Media Arts

Screen 2: Camera and Lighting Skills

Screen 2: Identities: Race, Class and Gender in Film and Television

Screen 2: Short Form Film and Video

Scriptwriting for Media

Transmedia Sound

Between Years 2 and 3, you may undertake an optional year-long work placement or a combination of placement and international exchange. Students choosing this pathway graduate with the award BA (Hons) Creative Media Arts with Professional Experience.

* The availability of a placement year is subject to the applicable legal and regulatory framework and may vary depending on the conditions in force at the time of delivery.

In your final year, you gain the independence to determine your own themes and sustain substantial, high-level creative work. Your Major Project and Dissertation serve as the culmination of your studies. Final works may include interactive projects, installations, short narrative films, documentaries or hybrid media forms, which are then showcased through a student-led public exhibition.

Core modules

Major Project Explorations

Major Project

Research Project

Professional Launchpad

Faculty

Course Coordinator

Carmen Lael Hines

Writer, researcher, and curator specialized in expanded media.

Teacher

Roberto Majano

Art historian, writer, and curator

Teacher

Julia Mellen

Filmmaker working across documentary, performance and digital animation

Teacher

Fernando Gómez

Architect and XR specialist

Teacher

Raquel Bravo

Photographer, researcher, and educator

Teacher

Pablo Aragón

Visual artist and 3D generalist

Teacher

Cris Argüelles

Architect, researcher, and educator

Projects

Graphic Design and Visual Communication

Madrid

Special projects
Tejiendo Comunidad - Carabanchel Distrito Cultural

Graphic Design and Visual Communication

Madrid

Didactic projects
Interstice

Graphic Design and Visual Communication

Madrid

Didactic projects
Sinestesia

News

18 September 2026

Inclusion, equity and diversity: the journey continues

One year after achieving the UNI/PdR 125:2022 certification, we reaffirm our commitment to fostering an increasingly inclusive, equitable workplace culture that values diversity.

Crowded stalls of an auditorium

15 September 2026

More than 200 students from 52 nationalities open the 2026-2027 academic year of the IED Barcelona

On 14 September, the Welcome Event welcomed a new generation of creatives and designers joining the undergraduate programmes.

14 September 2026

IED Brazil Coordinator Joins CDSA International Jury and Represents the Institution at Event in China

Eliane Weizmann took part in the official program of City Digital Skin Art (CDSA) 2026, a global initiative that connects art, technology, and urban space, bringing together experts from different countries.

11 September 2026

Issue 4: Material World - Plural Intelligences

What happens when we recognize the intelligence of materials and learn to work with it responsibly, collectively, and collaboratively?

11 September 2026

IED Kunsthal Bilbao temporarily transforms Doña Casilda Park with ‘Sareak’

A cross-disciplinary project bringing together nearly 200 members of the community to reflect on contemporary communication through design.

07 September 2026

Fashion show and festival: the IED Public Programme is back

In September, IED's Public Program returns with a calendar of events across its campuses in Italy and Spain, offering opportunities for dialogue, exchange and discovery open to the community and the wider public.

28 August 2026

What does sustainability mean for a design school?

When discussing sustainability, the debate often focuses on environmental impacts and the responsible use of resources. But what does sustainability mean, in practical terms, for a school that educates future designers, creatives and professionals capable of driving change?

31 July 2026

Forbes Next Leaders: Alumna Chiara Robino designs the August cover

The collaboration between IED and Forbes Next Leaders continues: for the August issue, the cover was designed by Chiara Robino, Alumna in Illustration from IED Torino in the 2025/26 academic year.

17 July 2026

Priscilla Fois brings her art to Urban Break Korea

IED Roma alumna Priscilla Fois has been selected to participate in Urban Break Korea, one of the leading international festivals dedicated to urban art.

Don't miss it

Exhibitions and Festival

16 September 2026 - 07 October 2026

Genova

The horizon of desire: stories from Genoa’s Waterfronts.

Six perspectives, a city in transition. IED Turin showcases Genoa’s Porto Antico and the Levante Waterfront in a photography exhibition at Palazzo Ducale

Lecture and Panel discussion

01 October 2026

Bilbao

IED Kunsthal Bilbao opens the 2026/27 Master’s and Postgraduate academic year with Toni Segarra

The opening of the 2026/27 academic year will feature a Jam Session led by one of Spain’s most influential figures in creativity and communication.

Exhibitions and Festival

01 October 2026 - 01 October 2026

Barcelona

Brut! 2026

Three IED Barcelona alumni will take part in an event bringing together leading design schools to showcase their outstanding final degree projects at Disseny Hub Barcelona.

Lecture and Panel discussion

05 October 2026 - 05 October 2026

Madrid

She Makes Noise x Taiwan comes to IED Madrid alongside the presentation of Abono 04

On 5 October, IED Madrid will host a day dedicated to sound creation and digital arts, featuring two guest artists from the She Makes Noise festival, as well as the presentation of the platform’s fifth issue.

An open notebook showing two pencil sketches, one of a lamp and the other of designer handbags
Exhibitions and Festival

17 October 2026 - 17 October 2026

Barcelona

Barcelona Dibuixa 2026: “The Power of Hand Drawing”

IED Barcelona is offering this workshop, where participants will discover, guided by architect and lecturer Gianfranco La Cognata – Laco 2, how design takes shape through illustration.