30 November 2019

"I’m inspired and I design for women that are comfortable and confident and don’t take themselves too seriously. And know to have fun!”.

After graduation in Fashion Design at IED Barcelona, Prisca Franchetti moved to New York where she collaborated with Isabella Rossellini in movies sets and with Zac Posen’s brand.

In 2015 she launched her project PRISCAVera, a fashion brand based in NYC, which focus is on combining local youth culture with high-quality production.

“Before I knew what I was thinking: maybe I have something to say. It just sort of happened” explains about how she started her own brand.

“In New York I really felt a push, some sort of encouragement. You feel the dynamic tension of the city and it really pushes you to do something”.

Check out here interview here.

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