New graphic identity that wants to show to the visitor the explosion of creativity of this institution
Sant Lluc és dibuix i molt més [Sant Lluc is about drawing… and more]
IED Barcelona - Student: Ariela Feinzaig
Academic year
2022/2023
Proposal for a new graphic identity that wants to show to the visitor the explosion of creativity of this institution, that is celebrating its 130th anniversary, while inviting them to participate in a space open to innovation.
To do this, the student creates dynamic compositions with two elements (the circle and the rectangle) that stand out from the format, generating a sensation of dynamism and movement. In contrast, the logo and typography are easier on the eye so as not to compete with the geometric figures or oversaturate the graphics.
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