Summer Course in Advanced Graphic Design  - IED Firenze

Language

English

Start date

June 2026

Frequency

Full time

Fruition

On campus

Duration

3 Weeks

Price

2.800 €

The Advanced Graphic Design Summer course provides you with the necessary skills and a solid understanding of the key areas of graphic design.

You will increase your level of expertise and confidence in the many components of visual communication. With an in-depth knowledge of the principles of design you will learn to create professional designs in both print and digital formats as well as gaining valuable insights into the areas of logo creation, image creation, designing for the web, typography and branding. 

During this three-week course, you will examine and draw inspiration from the artistic treasures and great museum in Florence in order to create the visual identity of a chosen museum that needs rebranding, maintaining the brand consistency and voice across mediums.

Information to decide

Through an in-depth study of the principles of design, the three-weeks course provides you with the skills to create professional designs in both print and digital formats, as well as allows you to gain valuable insights into the areas of logo creation, image creation, typography and branding.

In order to build a comprehensive knowledge background the study path includes a strategic combination of lectures, case studies, workshops, as well as site visits to museums and exhibitions, under the guidance of industry professionals. Site visits are an integral part of the program’s learning experience and are designed to complement what is acquired in the classroom as well as serve as an on-going orientation to the field.

Based on your research, and drawing inspiration from the visits to major art and historical sights, and open-air attractions in Florence, you will create a visual concept for a “New Museum in Florence”. You will have to select the right visual elements, that consists in naming, branding, infographic and the advertisement campaign, to contact with the visitors. During the final presentation, each project will be discussed individually or in group.

Lessons are held from Monday to Friday, on a full time basis (morning and afternoon) the course has a duration of 75 hours spread over 3 weeks.

The course is intended for students who have competence or basic professional expertise in the area of study and are interested in developing their professional skills. Participants must be familiar with the main graphic tools and software (Adobe Ps/Ai) and should be motivated to work independently or in team and under deadlines.

Faculty

Course Coordinator

Marco Innocenti

Art Director

Stefano Casati

Photographer and Videomaker

Giorgio Franceschini

Graphic Designer    

Silvia Morelli

Graphic Designer

Luciano Quaranta

Graphic Designer, Type Designer

Laura Ottina

Professor    

Projects

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
MAE Rebranding

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia: Rebrand and Design

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museum Style Guide

What people say

Advanced Graphic Design

Monique, student from Kingston - Jamaica, talks about her experience during the Summer Course in Florence.

Monique Alexandria Thomas

Alumna IED

News

Forbes Next Leaders – IED Student designs the February cover of Next Leaders

12 March 2026

Forbes Next Leaders – IED Student designs the February cover of Next Leaders

Forbes Next Leaders and IED come together to promote the creativity of a new generation: the partnership dedicated to the covers of Next Leaders begins.

06 March 2026

IED Madrid’s Workshop Week 2026 explores new creative territories with international guest lecturers thanks to the Erasmus KA131 programme

Guest lecturers Lavinia Rosseti and Filippo Rossi brought new perspectives on materiality and contemporary audiovisual practices within the #TimesNew concept.

03 March 2026

This was IED MUSES Talks: Omar Sosa

The co-founder of ‘Apartamento Magazine’ shared his creative dynamics at the intersection of art, architecture and editorial design in the second episode of the second season of the IED’s inspirational talk series.

IED Expands Its English-Language Offer with New Courses in Design, Fashion and Film

27 February 2026

IED Expands Its English-Language Offer with New Courses in Design, Fashion and Film

IED – Istituto Europeo di Design is broadening its international offer with a new range of English-taught courses. A strategic move that strengthens IED’s position as Europe’s largest design network, opening its doors to students and creative professionals from across the globe.

Display case of a typography exhibition

26 February 2026

TDC 71: The Power of Typography Arrives at IED Barcelona

From 25 February to 25 March, the campus will host, for the second consecutive year, the exhibition of the finest international works awarded by the Type Directors Club (TDC) of New York in 2025.

23 February 2026

IED Kunsthal Bilbao presents “¿Y TÚ? TA ZU? ” in collaboration with the Bilbao Guggenheim Museum and the Mayor of Bilbao.

The graphic intervention emerges from the students’ direct engagement with the exhibition dedicated to Barbara Kruger at the Guggenheim Museum Bilbao, inviting the public to reflect on their role within today’s complex reality.

23 February 2026

IED Kunsthal Bilbao launches 4 new postgraduate programs

IED Kunsthal introduces the Postgraduate format and begins a new academic phase focused on specialization.

20 February 2026

VISIONI DAL FUTURO - A century of posters from the Triennale Milano Archives, animated and reinterpreted by young designers

The installation, part of the European project SISS – Sounding Images, Screening Sounds, was presented in the Agora of IED Kunsthal Bilbao with a live performance.

Overhead view of a labyrinth of fabric panels and light

10 February 2026

IED Barcelona bathes Llum BCN 26 in warm light

The lighting design installation “Fabric Maze”, a labyrinth of fabrics, lights and shadows inspired by the textile past of the Poblenou neighbourhood, created warm visual compositions with each visitor’s passage.

Don't miss it

Exhibitions and Festival

17 February 2026 - 23 March 2026

Madrid

Latam Creative Talent: Valor Ancestral

IED Madrid presents Latam Creative Talent: The Shapes of Nature, an exhibition led by Istituto Europeo di Design, highlighting Latin American talent and its contemporary dialogue with nature as part of the Madrid Design Festival.

Exhibitions and Festival

11 March 2026 - 15 March 2026

Madrid

AULA 2026

From 11 to 15 March, come and see us at Stand 10A12 in Hall 12 at IFEMA

Open Day

18 March 2026 - 21 March 2026

Multiple

IED Open Day Italy

A calendar of appointments to discover all IED Italia courses in the areas of Design, Fashion, Visual Arts, Cinema, Communication, Art and Restoration.

Exhibitions and Festival

18 March 2026 - 22 March 2026

Barcelona

Saló de l’Ensenyament 2026

From 18 to 22 March, we look forward to welcoming you at stand D-453 at the Montjuïc venue of Fira de Barcelona, where you will be able to discover our educational offer in Design, Fashion, Visual Arts, Marketing and Communication. Come and visit us!

IN-SONORA 2026
Exhibitions and Festival

19 March 2026 - 21 March 2026

Madrid

IN-SONORA 2026

From 19 to 21 March, IED Madrid Design District will host installations and performances from this international exhibition of sound and interactive art