Summer Course in Advanced Graphic Design  - IED Firenze

Language

English

Start date

June 2026

Frequency

Full time

Fruition

On campus

Duration

3 Weeks

Price

2.800 €

The Advanced Graphic Design Summer course provides you with the necessary skills and a solid understanding of the key areas of graphic design.

You will increase your level of expertise and confidence in the many components of visual communication. With an in-depth knowledge of the principles of design you will learn to create professional designs in both print and digital formats as well as gaining valuable insights into the areas of logo creation, image creation, designing for the web, typography and branding. 

During this three-week course, you will examine and draw inspiration from the artistic treasures and great museum in Florence in order to create the visual identity of a chosen museum that needs rebranding, maintaining the brand consistency and voice across mediums.

Information to decide

Through an in-depth study of the principles of design, the three-weeks course provides you with the skills to create professional designs in both print and digital formats, as well as allows you to gain valuable insights into the areas of logo creation, image creation, typography and branding.

In order to build a comprehensive knowledge background the study path includes a strategic combination of lectures, case studies, workshops, as well as site visits to museums and exhibitions, under the guidance of industry professionals. Site visits are an integral part of the program’s learning experience and are designed to complement what is acquired in the classroom as well as serve as an on-going orientation to the field.

Based on your research, and drawing inspiration from the visits to major art and historical sights, and open-air attractions in Florence, you will create a visual concept for a “New Museum in Florence”. You will have to select the right visual elements, that consists in naming, branding, infographic and the advertisement campaign, to contact with the visitors. During the final presentation, each project will be discussed individually or in group.

Lessons are held from Monday to Friday, on a full time basis (morning and afternoon) the course has a duration of 75 hours spread over 3 weeks.

The course is intended for students who have competence or basic professional expertise in the area of study and are interested in developing their professional skills. Participants must be familiar with the main graphic tools and software (Adobe Ps/Ai) and should be motivated to work independently or in team and under deadlines.

Faculty

Course Coordinator

Marco Innocenti

Art Director

Stefano Casati

Photographer and Videomaker

Giorgio Franceschini

Graphic Designer    

Silvia Morelli

Graphic Designer

Luciano Quaranta

Graphic Designer, Type Designer

Laura Ottina

Professor    

Projects

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
MAE Rebranding

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia: Rebrand and Design

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museum Style Guide

What people say

Advanced Graphic Design

Monique, student from Kingston - Jamaica, talks about her experience during the Summer Course in Florence.

Monique Alexandria Thomas

Alumna IED

News

04 December 2025

IED Turin signs the visual for “Alice Oltre lo Specchio – Best of Cannes” the event showcasing the best of international creativity

The visual concept for the sixth edition was created by Chiara Basili and Letizia Donetti, Graphic Design students, with a project born from an image suspended in space and time.

03 December 2025

IED Turin Photography Students capture Casa Tennis and Casa Gusto during the ATP Finals

A fresh, creative perspective on Turin’s major events, blending sport, culture, and community.

01 December 2025

AQU Catalunya and IED Barcelona begin a mass survey to gauge the satisfaction of recent graduates

More than 60,000 people who finished their university and artistic studies last year will receive the survey, which will serve to improve the degrees currently being taught. Participants will be entered into a prize draw for the latest generation iPhone.

Tres premios a Alumni y estudiantes IED Madrid durante el mes de noviembre: Premio Nacional de Innovacion, Frame Awards & Premio Antalia Decora

28 November 2025

Three awards for IED Madrid alumni and students in November: National Innovation Award, Frame Awards & Antalia Decora

Federico Sáinz de Robles wins the National Innovation Award with his brand Sepiia, while Lucas Muñoz receives the FRAME Editor's Pick mention for his COLAB project for Sancal and Jacobo López del Hierro Llopis wins third prize at Antalia Decora

25 November 2025

IED Barcelona pays tribute to Cine Comedia ahead of its conversion into the Museu Carmen Thyssen Barcelona

Visual Arts students artistically transform the iconic venue’s seats in a symbolic action that brings together emerging creativity and cultural heritage.

21 November 2025

IED Barcelona designs the NFT for the GrausTIC Awards once again

Carlos Solines, a student of Motion Graphics and Video, is the author of the virtual trophy for these awards recognising innovative uses of information and communication technologies in Catalonia.

17 November 2025

IED Barcelona makes the invisible tangible at Mira Digital Arts Festival 2025

The installation “Torbellino”, designed by students from the Master in Design for Interaction and Extended Realities at IED Barcelona, offered an interactive visual spectacle at the digital art and culture festival.

14 November 2025

From all over the world to Turin: IED welcomes its new international students

Two days between campus spaces and the city center, where new international students, guided by a treasure hunt, started to find their way, meet each other, and grow as a group

14 November 2025

This was IED MUSES Talks: Quayola

In the first episode of the second season of the inspirational talk series by IED, the renowned multimedia artist revealed the key elements of his work at the intersection of art, design, and technology.

Don't miss it

Lecture and Panel discussion

17 December 2025 - 17 December 2025

Bilbao

Poetry and Public Space: Artist Balu Presents GU DA GURE GUDA

IED Kunsthal Bilbao hosts the presentation of GU DA GURE GUDA, the editorial project by Basque artist Balu.

Lecture and Panel discussion

25 February 2026 - 25 February 2026

Barcelona

IED MUSES Talks: Omar Sosa

The co-founder of ‘Apartamento Magazine’ will be the second guest of the second season of the IED’s inspirational talk series. The event will take place on 25 February 2026 at 6:30 pm at IED Barcelona.