Summer Course in Advanced Graphic Design  - IED Firenze

Language

English

Start date

June 2026

Frequency

Full time

Fruition

On campus

Duration

3 Weeks

Price

2.800 €

The Advanced Graphic Design Summer course provides you with the necessary skills and a solid understanding of the key areas of graphic design.

You will increase your level of expertise and confidence in the many components of visual communication. With an in-depth knowledge of the principles of design you will learn to create professional designs in both print and digital formats as well as gaining valuable insights into the areas of logo creation, image creation, designing for the web, typography and branding. 

During this three-week course, you will examine and draw inspiration from the artistic treasures and great museum in Florence in order to create the visual identity of a chosen museum that needs rebranding, maintaining the brand consistency and voice across mediums.

Information to decide

Through an in-depth study of the principles of design, the three-weeks course provides you with the skills to create professional designs in both print and digital formats, as well as allows you to gain valuable insights into the areas of logo creation, image creation, typography and branding.

In order to build a comprehensive knowledge background the study path includes a strategic combination of lectures, case studies, workshops, as well as site visits to museums and exhibitions, under the guidance of industry professionals. Site visits are an integral part of the program’s learning experience and are designed to complement what is acquired in the classroom as well as serve as an on-going orientation to the field.

Based on your research, and drawing inspiration from the visits to major art and historical sights, and open-air attractions in Florence, you will create a visual concept for a “New Museum in Florence”. You will have to select the right visual elements, that consists in naming, branding, infographic and the advertisement campaign, to contact with the visitors. During the final presentation, each project will be discussed individually or in group.

Lessons are held from Monday to Friday, on a full time basis (morning and afternoon) the course has a duration of 75 hours spread over 3 weeks.

The course is intended for students who have competence or basic professional expertise in the area of study and are interested in developing their professional skills. Participants must be familiar with the main graphic tools and software (Adobe Ps/Ai) and should be motivated to work independently or in team and under deadlines.

Faculty

Course Coordinator

Marco Innocenti

Art Director

Stefano Casati

Photographer and Videomaker

Giorgio Franceschini

Graphic Designer    

Silvia Morelli

Graphic Designer

Luciano Quaranta

Graphic Designer, Type Designer

Laura Ottina

Professor    

Projects

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
MAE Rebranding

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museo di Antropologia ed Etnologia: Rebrand and Design

Graphic Design and Visual Communication

Florence

Final projects / thesis projects
Museum Style Guide

What people say

Advanced Graphic Design

Monique, student from Kingston - Jamaica, talks about her experience during the Summer Course in Florence.

Monique Alexandria Thomas

Alumna IED

News

28 October 2026

National Portfolio Day Milan 2026

In its 60th anniversary year, IED hosts the Milan edition of National Portfolio Day, the international event for anyone who wants to study or specialize in art, design, fashion and visual communication.

Art and design exhibition featuring two central rocks sewn with printed fabrics

23 October 2026

“Valor Ancestral: Latam Creative Talent 2026” makes a stop at IED Barcelona

Following its presentation at IED Madrid and ahead of its move to IED Kunsthal Bilbao, the latest edition of the international exhibition, an initiative promoted by IED since 2022, was on display to coincide with the Barcelona campus’s activities as part of Barcelona Design Week.

23 October 2026

Forbes Next Leaders: Alumna Chiara Filiasi creates the September cover

The collaboration between IED and Forbes Next Leaders continues: for the month of September, the cover has been created by Chiara Filiasi, an Alumna of the BA in Illustration and Animation at IED Roma.

21 October 2026

IED Torino at Torino Art Week 2026

IED Torino at Torino Art Week with a series of collaborations and projects involving students from different courses, from Photography to Communication Design.

16 October 2026

From Zero to Future 2026

Opening of the Academic Year in Visual Arts and Communication with a Three-Day Workshop for New Students

16 October 2026

The three IED projects selected for the ADI Design Index 2026

Textile Refugee (IED Milano), EVOluzione and Sei Complice (IED Roma) are in the running for the 2028 Compasso d’Oro in the Targa Giovani category.

14 October 2026

TypoLAB by Gonzalo Muñoz wins a LADAWARD 2026 Award

The project adds another international accolade to its list of achievements, winning in the Student–Digital category.

12 October 2026

Saioa Villa, alumni of IED Kunsthal Bilbao, presents Matterness at Basquerville Festival

The Official Undergraduate Degree in Graphic Design graduate was selected to take part in Harroby, the festival’s platform dedicated to the next generation of design professionals.

06 October 2026

Public Program IED.60, October 2026

This month, IED’s Public Program continues to take design beyond the classroom, creating opportunities for dialogue with audiences, cultural institutions, businesses and professional communities.

Don't miss it

Exhibitions and Festival

29 October 2026 - 15 November 2026

Madrid

IED Madrid takes part in BID26 with a project exploring identity and identification systems

The project combines installations, interfaces and immersive experiences to reflect on depersonalisation, exclusion and the role of digital and social codes in shaping identity.

Exhibitions and Festival

06 November 2026 - 07 November 2026

Barcelona

Mira Digital Arts Festival 2026

IED Barcelona returns as an artistic partner and will take part in the digital arts and contemporary music festival with “Ananke: A Liturgy”, an interactive installation by Motion Graphics and Video alumna Malak Yahia.