Visual Communication
Critical Narratives in Post-Digital Worlds
Milan
On campus
ENG
Second Level Academic Diploma (DASL) in Visual Communication Design - specialization in Visual Communication
Language
English
Start date
October 2024
Frequency
Full time
Fruition
On campus
Duration
2 Years
Credits
120
Course Coordination
Franco Achilli
How can visual communication tell, influence, and shape the way we experience the world and the cultural identity of the communities living in it?
In a fast-moving technological world, where imagery and information are constantly streaming in, visual communication plays a growing role as the need to build reliable and effective narratives is feeling ever more urgent today.
The Master of Arts in Visual Communication. Critical Narratives in Post-Digital Worlds looks into how the culture of visual communication can generate meaningful narratives where technology is seamlessly integrated into communication exchange patterns between communities and the environment. This approach fits into the vision of DesignXCommons, where design is regarded as a way to bring together the commons and regenerate the planet.
Issued Degree:
Diploma Accademico di Secondo Livello (DASL), corresponding to a Master of Arts Degree (MA) – EQF8 Level (European Qualification Framework)*.
Credits:
The course awards 120 CFA (Academic Formative Credits), corresponding to 120 ECTS (European Credit Transfer and Accumulation System).
* This course is undergoing approval by MUR - Ministry of University and Research – for the academic year 2024-25. The information on this page will be updated once the approval process has been completed.
Information to decide
This course has a focus on media analysis as a way towards building independent critical thinking and creating visual communication systems that carry meaningful and self-aware cultural or social contents. Using a multidisciplinary approach, you will expand technical and cultural skills as part of a curriculum where semiotics, cultural anthropology and graphic design are brought together with interaction design, motion graphics, artificial intelligence, augmented reality and video storytelling to create analogue or digital projects with awareness of diverse cultural identities, while promoting social inclusion and environmental sustainability.
Designing effective communication systems and strategies as part of complex scenarios calls for a thorough understanding of both social and cultural contexts where communication patterns are likely to be found. Likewise, an ethical and responsible use of evolving technological tools will also be demanded. Theory training is complemented by on-site practice through collaborative workshops to encourage teamwork in multidisciplinary teams while also developing projects in real-world and diverse settings.
Career roles that you can pursue with the degree programme in Visual Communication. Critical Narratives in Post-Digital Worlds will be able to better facilitate complexity storytelling through critical, strategic, and technical skills in advertising, corporate communications, creative direction in fashion and interactive media, art communication, organising events, products and services. Continuing in Ph.D. tracks at Italian and foreign universities will also be an option.
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What people say
Visual Communication. Critical Narratives in Post-Digital Worlds
Course coordinator describes the goal, the methodology and the professional opportunities of the Master of Arts in Visual Communications.
DesignXCommons
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