Language

Spanish

Start date

October 2026

Frequency

Evening

Fruition

On campus

Duration

9 Months

Credits

60

Focus your professional profile on fashion communication to let people know what’s happening on the fashion scene in a truly inspirational way.

Communicate change: in this Master's Degree in Fashion Communication you’ll learn to use the best tools to create effective communication in the fashion industry. As you progress in the master's degree you’ll acquire the know-how you need to communicate creative and innovative concepts, things that define the very nature of fashion.

Fashion communication encompasses every way in which we raise awareness, establish and position the image of a brand in the complex ecosystem of a highly competitive, professional market. Let your creative talent unfold in this demanding field: design specific strategies for new trends that bloom on the fashion scene with every new season.

This degree gives you the chance to learn the ropes in online and face-to-face classes as an integral part of the IED community; you can also use the virtual campus, and have access to creative labs.

This programme is taught at IED Palacio de Altamira. 

Information to decide

Get a solid grounding in the fashion industry, specialising in communication in this ever-changing, fashion-focused world.

IED Madrid programs are project-based. In other words, your learning experience evolves around the development of projects in which you can put what you’ve learned into practice.

Throughout the master, you’ll develop projects with students and professionals with a variety of different profiles. You’ll be working in spaces characterised by a project-based culture and their own distinct methodology, spaces where interdisciplinary experience and innovation take fashion into the future.

Develop concepts and work on practical exercises in creative workshops to acquire in-depth knowledge of specific topics with the help of professionals who’ve already made their mark in the sector.

 

This Master's Degree in Fashion Communication is for degree holders and graduates with a passion for fashion, communication and marketing, looking for a way to combine these three disciplines in a future career.

Take your first steps in the professional fashion world, make contacts in the industry, learn from professionals, create a curriculum with qualities of undeniable interest for fashion brands. If that sounds like what you’re looking for, this is the master for you.

In this master's degree you’ll acquire the tools, know-how and practical experience you need to communicate in the most effective way. Turn your passion for fashion into a career. Experience the style, artistic interest and dedication in every facet of IED to find inspiration and take your ideas to the next level with your course lecturers, fellow students, and project partners.

Studying your degree in Madrid is a great opportunity. In recent years, the capital of Spain has become a vibrant hub of European fashion, a place where major brands look for new talent, where there is much to be done in communication and marketing.

Syllabus

First, we’ll lay the theoretical foundations and take a look at the best tools to use in the online part of the course. Then you’ll put everything you’ve learned into practice in face-to-face classes and workshops at IED Madrid.



FASHION JOURNALISM AND MEDIA

The Press Office and Copywriting

Fashion Journalism

Advertising



FASHION: CONCEPTS, ANALYSIS AND A GLOBAL VISION

Creating a Brand

Creative Direction

Fashion Influencing



THE BUSINESS OF FASHION. FASHION MARKETING, DIGITAL STRATEGIES AND COMMUNICATION

Digital Marketing

Promotional Productions and Events

Influencer Marketing

Fashion E-Commerce Management

Retail Marketing



PROFESSIONAL TOOLS AND TRENDS

Representation

Human Resources

Presentations (Eng)

Creative Tools

Leadership



FINAL PROJECT

Final Project Master's Thesis

Faculty

Course Coordinator

Ángela Álvarez

Teacher

Elba María Saavedra Déniz

Teacher

Raquel Fernández Sobrín

Teacher

David Ismael Martín Martín

Teacher

Gisela Cid

Teacher

Lourdes Bustillos del Pozo

News

14 November 2025

From all over the world to Turin: IED welcomes its new international students

Two days between campus spaces and the city center, where new international students, guided by a treasure hunt, started to find their way, meet each other, and grow as a group

07 November 2025

ADCI Awards 2025: IED on the podium!

Five award-winning projects, including two Golds in the Student category for the projects SPICY:AM by IED Milano and IRREGULAR ITALIC by IED Roma.

06 November 2025

Casa IED opens in New York: a new space for design culture and creative exchange

In Williamsburg, the creative heart of New York, Casa IED has opened as the first of the spaces that IED will dedicate to cultural exchange and collaborative design.

23 October 2025

Danilo Venturi, Director of IED Milan, took part in Miami Fashion Week.

On the occasion of Miami Fashion Week, Danilo Venturi, Director of IED Milan, took part as moderator of the panel titled “The Digital Stitch: Empowering the Next Generation with CLO3D.” The discussion featured Saul Kapilivsky (Assistant Professor, MFI) and Marz Klimaszewska (Business Development, CLO Virtual Fashion) in a conversation dedicated to the role of technology in educating the next generation of fashion professionals.

A group of people at the opening of a design exhibition

14 October 2025

IED celebrates creativity and optimistic design at Barcelona Design Week

CREATIVE OPTIMISM, an exhibition filled with positive attitude and enthusiastic pieces originating from international projects within the Istituto Europeo di Design network, was inaugurated on 8 October at IED Barcelona.

13 October 2025

FROM ZERO TO FUTURE

Inauguration of the Academic Year in Visual Arts and Communication with a Three-Day Workshop for New Students

Zenithal plane of the courtyard of an educational center with students

22 September 2025

IED Barcelona kicks off its undergraduate programmes with more than 200 students from 62 nationalities

On 15 September, IED Barcelona inaugurated the 2025-2026 academic year by holding a Welcome Event for the new generation of creatives and designers on its undergraduate programmes.

Poster with a yellow background and the letters WELCOME EVENT 25 in light blue

19 September 2025

IED Barcelona 2025 Postgraduate Welcome Event

The welcome event for students of the October intake of the Master’s, Postgraduate and Specialisation courses will be held on 2 and 3 October.

17 September 2025

Raquel Aldaz, IED Madrid Designer, Shines at Madrid es Moda and Wins the 2025 Fashion Talent Award

Her collection “Background Noise” earned the award thanks to its critical reflection on mass consumption and its emphasis on sustainability in fashion.