Language

Spanish

Start date

October 2026

Frequency

Evening

Duration

9 Months

Credits

60

Focus your professional profile on fashion communication to let people know what’s happening on the fashion scene in a truly inspirational way.

Communicate change: in this Master's Degree in Fashion Communication you’ll learn to use the best tools to create effective communication in the fashion industry. As you progress in the master's degree you’ll acquire the know-how you need to communicate creative and innovative concepts, things that define the very nature of fashion.

Fashion communication encompasses every way in which we raise awareness, establish and position the image of a brand in the complex ecosystem of a highly competitive, professional market. Let your creative talent unfold in this demanding field: design specific strategies for new trends that bloom on the fashion scene with every new season.

This degree gives you the chance to learn the ropes in online and face-to-face classes as an integral part of the IED community; you can also use the virtual campus, and have access to creative labs.

This programme is taught at IED Gran Vía - Palacio de Altamira.

Information to decide

Get a solid grounding in the fashion industry, specialising in communication in this ever-changing, fashion-focused world.

IED Madrid programs are project-based. In other words, your learning experience evolves around the development of projects in which you can put what you’ve learned into practice.

Throughout the master, you’ll develop projects with students and professionals with a variety of different profiles. You’ll be working in spaces characterised by a project-based culture and their own distinct methodology, spaces where interdisciplinary experience and innovation take fashion into the future.

Develop concepts and work on practical exercises in creative workshops to acquire in-depth knowledge of specific topics with the help of professionals who’ve already made their mark in the sector.

 

This Master's Degree in Fashion Communication is for degree holders and graduates with a passion for fashion, communication and marketing, looking for a way to combine these three disciplines in a future career.

Take your first steps in the professional fashion world, make contacts in the industry, learn from professionals, create a curriculum with qualities of undeniable interest for fashion brands. If that sounds like what you’re looking for, this is the master for you.

In this master's degree you’ll acquire the tools, know-how and practical experience you need to communicate in the most effective way. Turn your passion for fashion into a career. Experience the style, artistic interest and dedication in every facet of IED to find inspiration and take your ideas to the next level with your course lecturers, fellow students, and project partners.

Studying your degree in Madrid is a great opportunity. In recent years, the capital of Spain has become a vibrant hub of European fashion, a place where major brands look for new talent, where there is much to be done in communication and marketing.

Syllabus

First, we’ll lay the theoretical foundations and take a look at the best tools to use in the online part of the course. Then you’ll put everything you’ve learned into practice in face-to-face classes and workshops at IED Madrid.



FASHION JOURNALISM AND MEDIA

The Press Office and Copywriting

Fashion Journalism

Advertising



FASHION: CONCEPTS, ANALYSIS AND A GLOBAL VISION

Creating a Brand

Creative Direction

Fashion Influencing



THE BUSINESS OF FASHION. FASHION MARKETING, DIGITAL STRATEGIES AND COMMUNICATION

Digital Marketing

Promotional Productions and Events

Influencer Marketing

Fashion E-Commerce Management

Retail Marketing



PROFESSIONAL TOOLS AND TRENDS

Representation

Human Resources

Presentations (Eng)

Creative Tools

Leadership



FINAL PROJECT

Final Project Master's Thesis

Faculty

Course Coordinator

Ángela Álvarez

Teacher

Elba María Saavedra Déniz

Teacher

Raquel Fernández Sobrín

Teacher

David Ismael Martín Martín

Teacher

Gisela Cid

Teacher

Lourdes Bustillos del Pozo

News

12 June 2026

Issue 3: Future Memories - Plural Intelligences

What will we choose to remember from the present we are living through? This is the starting point of the third issue of Notes on Plural Intelligences – Future Memories.

09 June 2026

Creativity in motion: the IED.60 Public Programme gets underway

June marks a special moment for IED: the Public Program IED.60 is in full swing, with a rich calendar of events spanning fashion, design, illustration and visual arts, bringing talks, exhibitions and open events to Milan, Rome, Florence and New York for the IED community and the wider public.

08 June 2026

IED among the Top Design Schools 2026 according to Calibre Careers: european Network, industry connections and educational excellence

The international careers observatory analyses the Institute’s educational model, combining global recognition with the historic pillars of hands-on, laboratory-based teaching.

08 June 2026

IED Barcelona collaborates with Bluewave Alliance on Gravity Wave’s #PlasticFreeOceans Project

Students from the Diploma in Fashion Marketing and Communication Management develop strategic B2B and B2C campaign proposals to attract companies, build community engagement and raise awareness of this non-profit initiative promoted by ISDIN.

28 May 2026

IED Barcelona Undergraduate Graduation Ceremony 2026

It will take place on Thursday, 18 June at 4:45 pm at Paral·lel 62 theatre.

28 May 2026

IED Madrid and UNIQLO Promote a Circular Fashion Project Through Upcycling

Fashion Design students transformed garments with manufacturing defects into new creative proposals, exploring sustainability, craftsmanship and innovation as design tools.

Umbria26 llega a IED Madrid con la exposición GENIUS LOCI, l’Umbria veste il mondo

26 May 2026

Umbria26 arrives in IED Madrid with the exhibition GENIUS LOCI, l’Umbria veste il mondo

Brunello Cucinelli, Ellesse and Pino Lancetti star in an unprecedented exhibition celebrating Umbrian creative genius and the legacy of Made in Italy

21 May 2026

IED AHEAD - Design your tomorrow, today.

Enrol by 31 July 2026 and get an exclusive 20% discount on tuition fees for Undergraduate and Foundation Courses starting in September, October and November 2027.

“TypoLAB”, del alumno Gonzalo Muñoz, premiado en los Young Ones Student Awards

13 May 2026

“TypoLAB,” by student Gonzalo Muñoz, wins an award at the Young Ones Student Awards

This student's project for the Bachelor's Degree in Graphic Design has been awarded a Student Merit

Don't miss it

Exhibitions and Festival

02 June 2026 - 18 June 2026

Madrid

Umbria26 arrives at IED Madrid with the exhibition GENIUS LOCI, l’Umbria veste il mondo and the round table and Leonardo Created Ellesse

Brunello Cucinelli, Ellesse and Pino Lancetti star in an unprecedented exhibition celebrating Umbrian creative genius and the legacy of Made in Italy

Exhibitions and Festival

26 June 2026 - 26 June 2026

Madrid

TIMES NEW HYBRIDISATION – FASHION DESIGN - GRADUATION SHOW

Fashion Design and Pattern Making students present their final projects under the concept Times New Hybridisation in an event culminating with the Avant-défilé 2026.

Exhibitions and Festival

13 July 2026 - 13 July 2026

Madrid

IED Madrid Graduation Day 2026

The IED Madrid community comes together to celebrate the end of the 2025–2026 academic year and the achievements of its graduating students.