Fashion Communication
Specialise in fashion influencing to give your audience the lowdown on the latest trends
Madrid
ESP
Master's Degree
Language
Spanish
Start date
October 2026
Frequency
Evening
Fruition
On campus
Duration
9 Months
Credits
60
Price
Focus your professional profile on fashion communication to let people know what’s happening on the fashion scene in a truly inspirational way.
Communicate change: in this Master's Degree in Fashion Communication you’ll learn to use the best tools to create effective communication in the fashion industry. As you progress in the master's degree you’ll acquire the know-how you need to communicate creative and innovative concepts, things that define the very nature of fashion.
Fashion communication encompasses every way in which we raise awareness, establish and position the image of a brand in the complex ecosystem of a highly competitive, professional market. Let your creative talent unfold in this demanding field: design specific strategies for new trends that bloom on the fashion scene with every new season.
This degree gives you the chance to learn the ropes in online and face-to-face classes as an integral part of the IED community; you can also use the virtual campus, and have access to creative labs.
This programme is taught at IED Gran Vía - Palacio de Altamira.
Information to decide
Get a solid grounding in the fashion industry, specialising in communication in this ever-changing, fashion-focused world.
IED Madrid programs are project-based. In other words, your learning experience evolves around the development of projects in which you can put what you’ve learned into practice.
Throughout the master, you’ll develop projects with students and professionals with a variety of different profiles. You’ll be working in spaces characterised by a project-based culture and their own distinct methodology, spaces where interdisciplinary experience and innovation take fashion into the future.
Develop concepts and work on practical exercises in creative workshops to acquire in-depth knowledge of specific topics with the help of professionals who’ve already made their mark in the sector.
This Master's Degree in Fashion Communication is for degree holders and graduates with a passion for fashion, communication and marketing, looking for a way to combine these three disciplines in a future career.
Take your first steps in the professional fashion world, make contacts in the industry, learn from professionals, create a curriculum with qualities of undeniable interest for fashion brands. If that sounds like what you’re looking for, this is the master for you.
In this master's degree you’ll acquire the tools, know-how and practical experience you need to communicate in the most effective way. Turn your passion for fashion into a career. Experience the style, artistic interest and dedication in every facet of IED to find inspiration and take your ideas to the next level with your course lecturers, fellow students, and project partners.
Studying your degree in Madrid is a great opportunity. In recent years, the capital of Spain has become a vibrant hub of European fashion, a place where major brands look for new talent, where there is much to be done in communication and marketing.
Syllabus
First, we’ll lay the theoretical foundations and take a look at the best tools to use in the online part of the course. Then you’ll put everything you’ve learned into practice in face-to-face classes and workshops at IED Madrid.
FASHION JOURNALISM AND MEDIA
The Press Office and Copywriting
Fashion Journalism
Advertising
FASHION: CONCEPTS, ANALYSIS AND A GLOBAL VISION
Creating a Brand
Creative Direction
Fashion Influencing
THE BUSINESS OF FASHION. FASHION MARKETING, DIGITAL STRATEGIES AND COMMUNICATION
Digital Marketing
Promotional Productions and Events
Influencer Marketing
Fashion E-Commerce Management
Retail Marketing
PROFESSIONAL TOOLS AND TRENDS
Representation
Human Resources
Presentations (Eng)
Creative Tools
Leadership
FINAL PROJECT
Final Project Master's Thesis
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