Language

Spanish

Start date

October 2026

Frequency

Evening

Duration

9 Months

Credits

60

Focus your professional profile on fashion communication to let people know what’s happening on the fashion scene in a truly inspirational way.

Communicate change: in this Master's Degree in Fashion Communication you’ll learn to use the best tools to create effective communication in the fashion industry. As you progress in the master's degree you’ll acquire the know-how you need to communicate creative and innovative concepts, things that define the very nature of fashion.

Fashion communication encompasses every way in which we raise awareness, establish and position the image of a brand in the complex ecosystem of a highly competitive, professional market. Let your creative talent unfold in this demanding field: design specific strategies for new trends that bloom on the fashion scene with every new season.

This degree gives you the chance to learn the ropes in online and face-to-face classes as an integral part of the IED community; you can also use the virtual campus, and have access to creative labs.

This programme is taught at IED Gran Vía - Palacio de Altamira.

Information to decide

Get a solid grounding in the fashion industry, specialising in communication in this ever-changing, fashion-focused world.

IED Madrid programs are project-based. In other words, your learning experience evolves around the development of projects in which you can put what you’ve learned into practice.

Throughout the master, you’ll develop projects with students and professionals with a variety of different profiles. You’ll be working in spaces characterised by a project-based culture and their own distinct methodology, spaces where interdisciplinary experience and innovation take fashion into the future.

Develop concepts and work on practical exercises in creative workshops to acquire in-depth knowledge of specific topics with the help of professionals who’ve already made their mark in the sector.

 

This Master's Degree in Fashion Communication is for degree holders and graduates with a passion for fashion, communication and marketing, looking for a way to combine these three disciplines in a future career.

Take your first steps in the professional fashion world, make contacts in the industry, learn from professionals, create a curriculum with qualities of undeniable interest for fashion brands. If that sounds like what you’re looking for, this is the master for you.

In this master's degree you’ll acquire the tools, know-how and practical experience you need to communicate in the most effective way. Turn your passion for fashion into a career. Experience the style, artistic interest and dedication in every facet of IED to find inspiration and take your ideas to the next level with your course lecturers, fellow students, and project partners.

Studying your degree in Madrid is a great opportunity. In recent years, the capital of Spain has become a vibrant hub of European fashion, a place where major brands look for new talent, where there is much to be done in communication and marketing.

Syllabus

First, we’ll lay the theoretical foundations and take a look at the best tools to use in the online part of the course. Then you’ll put everything you’ve learned into practice in face-to-face classes and workshops at IED Madrid.



FASHION JOURNALISM AND MEDIA

The Press Office and Copywriting

Fashion Journalism

Advertising



FASHION: CONCEPTS, ANALYSIS AND A GLOBAL VISION

Creating a Brand

Creative Direction

Fashion Influencing



THE BUSINESS OF FASHION. FASHION MARKETING, DIGITAL STRATEGIES AND COMMUNICATION

Digital Marketing

Promotional Productions and Events

Influencer Marketing

Fashion E-Commerce Management

Retail Marketing



PROFESSIONAL TOOLS AND TRENDS

Representation

Human Resources

Presentations (Eng)

Creative Tools

Leadership



FINAL PROJECT

Final Project Master's Thesis

Faculty

Course Coordinator

Ángela Álvarez

Teacher

Elba María Saavedra Déniz

Teacher

Raquel Fernández Sobrín

Teacher

David Ismael Martín Martín

Teacher

Gisela Cid

Teacher

Lourdes Bustillos del Pozo

News

11 September 2026

Issue 4: Material World - Plural Intelligences

What happens when we recognize the intelligence of materials and learn to work with it responsibly, collectively, and collaboratively?

07 September 2026

Fashion show and festival: the IED Public Programme is back

In September, IED's Public Program returns with a calendar of events across its campuses in Italy and Spain, offering opportunities for dialogue, exchange and discovery open to the community and the wider public.

02 September 2026

Six talents from the IED community to take part in Mercedes-Benz Fashion Week

EGO, the catwalk dedicated to emerging fashion designers, will feature four alumni and one student from our community this year, while lecturer Juan Vidal will present his collection at a private, invitation-only event.

28 August 2026

What does sustainability mean for a design school?

When discussing sustainability, the debate often focuses on environmental impacts and the responsible use of resources. But what does sustainability mean, in practical terms, for a school that educates future designers, creatives and professionals capable of driving change?

25 August 2026

IED Barcelona Master's and Postgraduate Final Presentations 2026

A showcase of creativity and talent in fashion design, bridalwear, fashion marketing and communication, fashion product management, and interior design for hotels and food & beverage spaces.

24 August 2026

IED Madrid to Present Its Fashion Show as Part of OModa Madrid es Moda, Showcasing Talent from Its Classrooms

The runway show will begin at 6:30 p.m. at Espacio Jorge Juan

27 July 2026

IED Barcelona Graduation Day – Master's Degrees and Postgraduate Programmes 2026

Held on 23 July, the graduation ceremony marked the successful completion of this stage of academic study at the school for 67 students.

IED Ranked Among the World's Best Fashion Schools in 2025

10 July 2026

IED Ranked Top 20 Fashion School Worldwide 2026

IED has once again been ranked among the world’s best fashion schools in 2026: 18th place in the CEOWORLD ranking

03 July 2026

July: Exhibitions, Installations and New Horizons for IED.60 Public Program

With the arrival of July, IED Graduation Days enter their busiest phase across IED’s Italian campuses, bringing with them a series of public events designed to showcase the ideas, projects and research developed by students.

Don't miss it

14 September 2026 - 18 September 2026

Barcelona

IED Barcelona 2026 Undergraduate Welcome Week

The welcome event for undergraduate students, teachers and staff to mark the official opening of the new academic year will take place on Monday 14 September.