Language

Spanish

Start date

October 2026

Frequency

Evening

Duration

9 Months

Credits

60

Focus your professional profile on fashion communication to let people know what’s happening on the fashion scene in a truly inspirational way.

Communicate change: in this Master's Degree in Fashion Communication you’ll learn to use the best tools to create effective communication in the fashion industry. As you progress in the master's degree you’ll acquire the know-how you need to communicate creative and innovative concepts, things that define the very nature of fashion.

Fashion communication encompasses every way in which we raise awareness, establish and position the image of a brand in the complex ecosystem of a highly competitive, professional market. Let your creative talent unfold in this demanding field: design specific strategies for new trends that bloom on the fashion scene with every new season.

This degree gives you the chance to learn the ropes in online and face-to-face classes as an integral part of the IED community; you can also use the virtual campus, and have access to creative labs.

This programme is taught at IED Gran Vía - Palacio de Altamira.

Information to decide

Get a solid grounding in the fashion industry, specialising in communication in this ever-changing, fashion-focused world.

IED Madrid programs are project-based. In other words, your learning experience evolves around the development of projects in which you can put what you’ve learned into practice.

Throughout the master, you’ll develop projects with students and professionals with a variety of different profiles. You’ll be working in spaces characterised by a project-based culture and their own distinct methodology, spaces where interdisciplinary experience and innovation take fashion into the future.

Develop concepts and work on practical exercises in creative workshops to acquire in-depth knowledge of specific topics with the help of professionals who’ve already made their mark in the sector.

 

This Master's Degree in Fashion Communication is for degree holders and graduates with a passion for fashion, communication and marketing, looking for a way to combine these three disciplines in a future career.

Take your first steps in the professional fashion world, make contacts in the industry, learn from professionals, create a curriculum with qualities of undeniable interest for fashion brands. If that sounds like what you’re looking for, this is the master for you.

In this master's degree you’ll acquire the tools, know-how and practical experience you need to communicate in the most effective way. Turn your passion for fashion into a career. Experience the style, artistic interest and dedication in every facet of IED to find inspiration and take your ideas to the next level with your course lecturers, fellow students, and project partners.

Studying your degree in Madrid is a great opportunity. In recent years, the capital of Spain has become a vibrant hub of European fashion, a place where major brands look for new talent, where there is much to be done in communication and marketing.

Syllabus

First, we’ll lay the theoretical foundations and take a look at the best tools to use in the online part of the course. Then you’ll put everything you’ve learned into practice in face-to-face classes and workshops at IED Madrid.



FASHION JOURNALISM AND MEDIA

The Press Office and Copywriting

Fashion Journalism

Advertising



FASHION: CONCEPTS, ANALYSIS AND A GLOBAL VISION

Creating a Brand

Creative Direction

Fashion Influencing



THE BUSINESS OF FASHION. FASHION MARKETING, DIGITAL STRATEGIES AND COMMUNICATION

Digital Marketing

Promotional Productions and Events

Influencer Marketing

Fashion E-Commerce Management

Retail Marketing



PROFESSIONAL TOOLS AND TRENDS

Representation

Human Resources

Presentations (Eng)

Creative Tools

Leadership



FINAL PROJECT

Final Project Master's Thesis

Faculty

Course Coordinator

Ángela Álvarez

Teacher

Elba María Saavedra Déniz

Teacher

Raquel Fernández Sobrín

Teacher

David Ismael Martín Martín

Teacher

Gisela Cid

Teacher

Lourdes Bustillos del Pozo

News

02 October 2026

IED Lands in Mexico with Federico Antelo

From 10 to 22 October, the IED Madrid Fashion Director brings talks and workshops to Mexico's top design events.

24 September 2026

IED Madrid alumni Moisés Nieto Receives the Maison Pyramide Showroom Award at Mercedes-Benz Fashion Week Madrid

The designer has been recognised with the Commercial Potential Award for his latest collection, presented at the 84th edition of the Madrid runway

22 September 2026

IED once again makes its mark at Mercedes-Benz Fashion Week Madrid with Juan Vidal, Moisés Nieto and Ernesto Naranjo

IED Barcelona lecturer Juan Vidal and IED Madrid alumni Moisés Nieto and Ernesto Naranjo took part in the latest edition of MBFW Madrid.

21 September 2026

Three Members of the IED Madrid Community Take Part in the EGO Runway Show at Mercedes-Benz Fashion Week

The runway show, dedicated to emerging fashion designers, featured two alumni and one student from the school this year.

18 September 2026

Inclusion, equity and diversity: the journey continues

One year after achieving the UNI/PdR 125:2022 certification, we reaffirm our commitment to fostering an increasingly inclusive, equitable workplace culture that values diversity.

Crowded stalls of an auditorium

15 September 2026

More than 200 students from 52 nationalities open the 2026-2027 academic year of the IED Barcelona

On 14 September, the Welcome Event welcomed a new generation of creatives and designers joining the undergraduate programmes.

11 September 2026

Issue 4: Material World - Plural Intelligences

What happens when we recognize the intelligence of materials and learn to work with it responsibly, collectively, and collaboratively?

11 September 2026

Peio Santisteban’s “Flores para un monstruo” Wins the IED Madrid Fashion Talent Award 2026

Twelve students from the Fashion Design Bachelor’s Degree at Istituto Europeo di Design Madrid presented their collections for the second consecutive year as part of the OModa Madrid Es Moda programme.

07 September 2026

Fashion show and festival: the IED Public Programme is back

In September, IED's Public Program returns with a calendar of events across its campuses in Italy and Spain, offering opportunities for dialogue, exchange and discovery open to the community and the wider public.

Don't miss it

01 October 2026 - 05 October 2026

Barcelona

IED Barcelona 2026 Postgraduate and Foundation Welcome Event

The opening of the 2026–2027 Academic Year for students on the Master’s, Postgraduate and Foundation programmes will take place on 1, 2 and 5 October.

Exhibitions and Festival

02 October 2026 - 08 October 2026

Madrid

Sepiia’s 10th Anniversary Exhibition

IED Madrid alumni and designer Federico Sáinz de Robles celebrates the 10th anniversary of his brand, Sepiia, with an exhibition.

Exhibitions and Festival

08 October 2026 - 31 October 2026

Turin

IED Torino x Torino Design City

From October 8 to 31, 2026, IED Torino will take part with three student projects exploring ecological and environmental transition, as part of a programme of exhibitions, talks and workshops focused on design and innovation.

Exhibitions and Festival

10 October 2026 - 11 October 2026

Mexico City

Edicola IED Travels to Mexico Design Week

Notes on Plural Intelligences will be showcased at Latin America's leading design event as part of Diseño Contenido on 10 and 11 October.

Workshop

15 October 2026 - 15 October 2026

Multiple

IED Creative Workshop

Come and discover IED’s Creative Workshops — a unique experience that will let you immerse yourself in the world of design in a fun and creative way!