Fashion Business
Acquire specialised insight into the design and production processes and the management tools you need for the field of fashion
Madrid
On campus
ENG
IED Diploma
Language
English
Start date
October 2023
Frequency
Full time
Fruition
On campus
Duration
3 Years
Credits
180 IED (1440 Horas)
Price
from €15,100
A course in which you’ll learn to use all your creative potential to take innovative decisions as a leader, whether developing your own project or as part of a management team.
This course gives you the preparation you need for a number of fashion business fields. The first year focuses on design management, while the second and third years delve into production and sales management and fashion communication.
In a learning process that combines theoretical knowledge with case studies and the development of team projects, you’ll acquire the tools and skills you need to perform in these areas, using the new resources you’ve acquired to complete your Final Project.
Information to decide
A creative, project-based course to specialise in business management for the fashion sector.
Students will learn about the economic, legal and organisational framework governing companies in the fashion industry, learning to analyse and manage a company with the needs of today and to apply the necessary digital tools (e-business, e-commerce, etc.).
This programme provides students with the creative capacity necessary to innovate in management and resources and to lead any business change.
Students will also work with a teaching team made up of leading professionals from the fashion industry, who pass on both theoretical and specific technical knowledge.
The balance between the creative and the business mentality enables students to influence companies’ supply chain and the product life-cycle with responsibility and sensitivity towards demand from consumers and from the market itself.
This course is designed for people interested in the world of fashion who want to focus their career on the management side of the fashion business.
If you want to use your creative talent in fields such as corporate image, fashion marketing, or for your own project, this is the course for you.
In this course you’ll acquire the know-how you need for a number of specialised roles in the fashion industry: development and production manager, product manager, marketing manager, brand creator, design manager, branding expert, fashion company organisation and management consultant.
Syllabus
Module
Design Thinking
Fashion System
Culture of Art and Design
Digital Design Tools
Project Methodology for Fashion Design
Focus I
Fashion Design Techniques and Materials
Digital Management Tools
Human Resources Management
Business Models in Fashion
Technical English: Design
Focus II
Module
Sustainability and Social Approach
Operations and Production Management
Fashion Production Techniques I
Sociology: Consumer and Trend
Purchasing Management
Focus III
Value Chain
Accounting and Financial Management
Fashion Production Techniques II
Associated Design Disciplines
Technical English: Management
Focus IV
Module
Marketing and Branding
Fashion Communication
Point of Sale
The Luxury Market
Technical English: Finance and Communication
Focus V
Communication, Marketing and Digital Sales
Legal and Business Management
International Expansion and Emerging Markets
Final Project
Focus VI
Projects
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