08 March 2022
‘Fountain’ (1917), the famous urinal that Marcel Duchamp presented at the Society of Independent Artists in New York, became an artistic landmark, being the first readymade to appear in an exhibition. Many years later, numerous studies called its authorship into question, pointing to the forgotten artist Elsa Von Freytag as the possible brains behind this idea.
Beyond this well-known case, there is no doubt that women have written key chapters in the history of art and design, not always receiving the public recognition that their contributions to these disciplines have deserved.
On International Women’s Day, some of IED Barcelona’s teachers and department coordinators wanted to highlight the trajectories of women who revolutionised the different disciplines of design: from the most popular figures to the designers who remained, unjustly, in the background; from the pioneers to those who play a fundamental role in their professional field today.
Management Area Coordinator
As a driver of innovation, design is increasingly present within the discipline of management – a field traditionally dominated by men, but where women are gaining strength by leaps and bounds. The Director of IED Barcelona’s Management Area, Manuela Procopio, has drawn attention to the significant contribution made by Birgit Mager , “a pioneer in the teaching of Service Design and founder of the Service Design Network (2003), which promotes everything related to this discipline”.
Scientific Director Fashion Area
Beyond aesthetic considerations, fashion is a reflection of the society in which it develops, its behaviour and its evolution. Pilar Pasamontes underlines the names of numerous women behind the great ideas that shaped this industry, and the socio-cultural role of women. Among them, she gives a special mention to Mary Quant, who “from London, marked a before and after by promoting a radical change with the introduction of the miniskirt”, turning this piece into a symbol of transgression of the prevailing considerations regarding the female sex.
Academic Director of IED Spain
IED Spain’s Academic Director Marina Ojan highlights the work of Gae Aulenti: Architect, Designer, Urban Planner and Set Designer. “She left an indelible imprint on many cities around the world, and managed to establish herself as a complete figure despite the historical period and the predominantly male environment of the time”. Gae Aulenti, by Gorup de Besanez – Own work, CC BY-SA 3.0 “Unjustly forgotten as the architect of some of the icons of the Made in Italy design industry – Ojan elaborates – her iconic creations played a pivotal role in the field of Product Design during the 1960s”.
Design Area Coordinator
Charlotte Perriand is one of the names that stands out for IED Barcelona’s Design School Director, Raffaella Perrone. A collaborator of Le Corbusier and a representative of the 20th century cultural avant-garde and rationalism, Perriand “was a protagonist in the aesthetic revolution of the modern era, as well as an icon among women designers”. With a multidisciplinary profile that encompassed product, furniture and spatial design, her open-minded talent enabled her to incorporate Japanese and other cultural influences into her work.
Master Visual Area
Within IED Barcelona’s Master School, Academic Coordinator Joana Lliteras choose the Graphic and Typography Designer Laura Meseguer, a member of the type-o-tones.com collective, a foundation where she publishes and promotes a wide range of her type designs. Her Rumba, Lalola and Qandus typefaces have received the TDC TypeDesign Competition Award from the Type Directors Club of New York, and Frankie, a Laus Award.
Master Design Area
Hella Jongerius is, according to the Design Coordinator of the Master School, Susana Zarco, a clear exponent within the world of design, because of her “products resulting from processes of research, trial and error, conceived with a deep respect for traditional techniques without dismissing new technologies”.
Istituto Europeo di Design publishes the winners of the scholarship contest for the Master of Design and Innovation Programmes (MDI) at IED Madrid and IED Barcelona.
The four proposals, from the areas of Design, Management & Design Strategies, Fashion, and Visual Communication, convey the interests and concerns of a new generation of designers.
Fashioners of the World 2022 celebrates the end of the fashion students’ educational journey with a wide variety of proposals that all share a fresh and innovative vision of the fashion world.
IED in collaboration with Feeric Fashion Week, will award one special merit-based scholarship to attend the Summer Course in Fashion Trend Investigation held in IED Barcelona campus in July 2023
Organised by Barcelona Centre de Disseny, the graduates of the class of 2021 were actively involved in two restaurants along the route.
Two projects from the interdisciplinary subject Food Design System have been presented at the latest meeting of EDIVI.
The largest European meeting to raise awareness about the implementation of activities and projects aligned with the European Green Deal.
A master class, organised in collaboration with Cultura Inquieta and Renault, around the different phases of creative production.
‘Llantiol Teatre’ by Thinh Truong, third-year Motion Graphics student at IED Barcelona, has received the Wix Playground in the best Graphic Design category.
‘Suspended in transition’ is the theme proposed for this year’s edition; a motto that encourages designers to embrace uncertainty as an arena from which to reflect, to step out of their comfort zones, and to explore alternative futures.
The school is present at the event with a textile flower workshop that highlights the value of sustainable fashion through the use of repurposed haute-couture fabrics.
“Books are the plane, and the train, and the road. They are the destination, and the journey. They are home".
IED Barcelona Design School thus reaffirms its position as an international benchmark education institution in Design and Fashion studies within Spain.
How do we construct and explain stories? How do we use technology to improve new realities and formats? How do physical space and the virtual environment coexist? What aspects define good design in virtual worlds?
The 2022 edition is being held under the theme ‘Re-Generation, Design and new technologies for a sustainable future’.
IED Barcelona will be part of the Saló de l’Ensenyament from 16 March to 20 March.
“From a small farmer in the Philippines to a businessman in London, climate change is affecting everyone”.
IED students will explore alongside members of ONCE possible responses to the difficulties faced by this community with relation to everyday objects.
This conference brings together the directors of European schools and universities in the fields of business marketing and economics.
The installation has succeeded in recreating an oasis of calm and a connection with nature in Poblenou’s Parc del Centre.
What will the world of the future be like? What kind of vehicles will we use? Where will we live? How much will everyday objects change?
Third IED Barcelona Master Talk 21/22
The summit will take place on 26 and 27 November at the Disseny Hub, which will feature three projects by IED Barcelona alumni.
‘Aitarekin Afaltzen [Dinner with my Father]’ has been awarded in this contest known worldwide for his mission of scouting new talents and supporting them.
Modernist, Persian and Oriental influences. Casa Vicens, Gaudí’s first work, was the inspiration behind the design that IED Barcelona showcased in this house-museum.
How design inspired by Italian culture can help restart Europe in the next decade?
‘478’ is the installation with which IED Barcelona was present in the special edition of Llum Barcelona.
‘Join it’, a system of sustainable production by IED Barcelona Product Design students has won the 4th edition of the Social Ideas Contest for the Greek island of Lesbos.
‘Flink’ responds to the challenge to design an innovative proposal for the kitchen sink and tap space, including new features, all within a period of eight hours.
An interactive installation to create our own virtual identity and an immersive journey through a 3D “wonderland” are the proposals that IED Barcelona and IED Milan presented at the SónarCCCB 2021, driven by Sónar.
'Castellers' is a proposal inspired by the colours and shapes of the long-standing Catalan tradition of the 'castells', or human towers.
All these designs result in THE GREATEST TRIP for a reduced group of passengers. They go beyond mere functionality, enabling people to form connections on the basis of experiences.
The first work of Antoni Gaudí is an unrivalled setting in which IED Barcelona finds a parallel between the architecture and the proposals of the recent graduates: experimentation and creativity.
A collection of clay pavement tiles that serve as a street filter system.
The projects chosen are the result of a creative process developed in different stages: from research to the final proposal.
The project is one of the designs selected by a jury of 43 international experts in the first round of this prestigious competition.
Julia Weems, IED Barcelona Fashion School Director, is holding a virtual lecture at BE SUSTAINABLE! Fashion Summit, the international panel planned within the programme of 2021 Ukrainian Fashion Week.
A project focused on the current needs of cities and their citizens, the integration of technology and respect for the environment.
The proposal, selected from 93 national projects, addresses the impact of current mobility restrictions on student travel.
Behind this project are three of the school’s former Fashion and Graphic Design students.
Valmont Barcelona Bridal Fashion Week returned with a digital format and IED joined it .
IED Barcelona has been involved in the new headquarters of the Italian Consulate in Barcelona, with a graphic proposal.
Interior Design and Product Design students explore new concepts of spaces, services and products capable of reconnecting humans with nature.
Innovative alternatives for mobility, spaces to reconnect with nature, sustainable fashion collections and new services focused on user experience.
The project evokes the evolutive process of the natural world, focusing on the irregularity of the biophilic and organic patterns.
Virtual innovation is gaining increasing importance, and for creatives, it is a great tool to transform and improve society.
IED Barcelona Design University has been selected by the international web magazine specialised in fashion Fashionista as one of the Top 25 Best Fashion Universities in the World in 2017.