News

IED Barcelona at 4YFN 2026

Date

09 March 2026

Sylvie Gornes-Martin, Alumni of the Master in Strategic Design Management, has presented the project CarSight for SEAT, developed within the framework of the CBI (Challenge Based Innovation) programme in collaboration with UPC and Esade

Sylvie Gornes-Martin, an alumna of the Master in Strategic Design Management, has presented the project CarSight for SEAT at 4YFN, the leading global start-up event, which for the twelfth time has been held alongside MWC Barcelona.

Developed within the framework of the latest edition of the CBI (Challenge Based Innovation) programme, in collaboration with students from Esade and UPC, it is a small encrypted device that stores the vehicle’s full history. In this way, it brings transparency to the second-hand vehicle market by providing real data on usage and maintenance.

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