IED Torino students narrate the soul of the companies within the Exclusive Brands Torino network through a photographic exhibition that merges art, design, and entrepreneurial culture.
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"New Perspectives": Showcasing Piedmontese Excellence through the Eyes of Young Creatives
Date
21 March 2025
IED Torino, in collaboration with Exclusive Brands Torino, presents the photographic exhibition New Perspectives, a project that explores Piedmontese entrepreneurial culture as seen through the eyes of the new generation of creatives. Until May 20, 2025, the balcony of Galleria Subalpina in Turin will host this unique exhibition, the result of the intensive work of a group of students from the Photography and Communication Design courses. These students have closely documented the companies within the network with the aim of combining the world of art and design with that of entrepreneurship, offering a fresh and sensitive portrayal of thirty production realities.
The result is an intergenerational and multifocal journey that looks confidently toward the future, highlighting the values that distinguish the region: inclusivity, sustainability, innovation, tradition, and territory. The exhibited photographs and creative concepts are not mere visual representations of products but rather narratives of places, sounds, scents, textures, stories, and details that capture the soul and history of the companies, as well as their ability to evolve.
Working hands, the faces of artisans, the people who animate the production spaces, the atmosphere of work environments, the everyday life, and the details that make each production process unique—these are the aspects captured by young photographers, revealing not only the quality of the products but also the value of human relationships.
The exhibition will then become itinerant, taking the experience and talent of IED Torino students beyond regional borders with the goal of spreading the encounter between tradition, innovation, and creativity on a national scale.
The exhibition was curated by Giulia Ticozzi, coordinator of the Bachelor’s Degree in Photography.
Photographs by Camilla Strobino, Fabiana Scalise, Federica Bava, Gabriele Nicol, Giulia Franceschini Beghini, Gloria Bertelli, Ilaria Sabarino, Melissa Billotti, Penelope Meneghetti, Silvia Bussolino, Sofia Valabrega, with support from Antonio La Grotta and Andrea Terlizzi.
Texts by Alessia Lustrissy, Elisabet Fassio, Giada Carena, Sofia Defendi, Valentina Stamenkovic, supervised by Marco Giacomelli.
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