24 July 2023

Despite the complications caused by the pandemic over the last few years, the hospitality industry has shown remarkable resilience and strong growth. The luxury hotel sector, in particular, is causing a lot of buzz with the opening of new hotels that promise unprecedented luxury experiences to travellers the world over.

This year, some of the best known international chains have opened new hotels in alluring destinations, capturing the attention of luxury enthusiasts and travel aficionados. These new hotel facilities offer exceptional services and comfort, on top of innovative designs and an extraordinary attention to detail.

One of the most anticipated debuts is the JW Marriott Masai Mara Lodge in Kenya. Located in the Masai Mara National Reserve, this luxury lodge offers an exclusive base for exploring breathtaking views, abundant wildlife and vast African plains.   A unique place where visitors can savour a full immersion into the magic of Africa.

In Rome, the Bulgari Hotel has opened its doors in a historical palazzo in the Campo Marzio district. With a design inspired by the Ancient Rome of Emperor Augustus and centrally located near iconic sites such as the Trinità dei Monti and Via dei Condotti, the hotel offers its guests a luxurious, timeless experience. The sophisticated interiors and ancient and contemporary art collections displayed in the hotel create a special atmosphere that celebrates the artistic and cultural heritage of Rome.

Again in Rome, the W Rome has seduced the public with its bold and glamorous 1970s design. The hotel features a blend of Italian and Mediterranean colours, combining traditional elements with colour blocking décor and graphic motifs. With an exceptional culinary offering and elegant areas such as the WET Deck with outdoor pool and the Otto Rooftop Bar with a panoramic view of the city, the hotel captures the vibrant essence of the Italian capital.

Other appealing destinations have also seen new luxury hotels opened. In London, the former Old War Office, one of the grandest buildings of the Edwardian era, now houses The OWO, a superlative luxury destination. With a wide range of services, including restaurants headed by award-winning chefs and a luxury spa, the hotel aims to become an anchor for highly selective travellers seeking an unparalleled experience in London.

In Paris, the Maisons Pariente Group has inaugurated Le Grand Mazarin in the Marais district. This boutique hotel with 50 rooms and 11 suites combines the historical appeal of the building with a contemporary design, creating an intimate and welcoming ambience in the heart of the city. Guests may take advantage of the superior restaurant, a trendy bar and a splendid pool that will assure guests an unrivalled luxurious experience.

These new luxury hotels represent only a small sample of those inaugurated in 2023. With a constant focus on quality, innovation and client experience, the luxury hotel sector keeps on evolving to offer international travellers unique opportunities to bask in the luxury and beauty of destinations of their choice.
Investing and training in this area opens the door to new professional opportunities in an ever-changing sector.

Find out more about IED Rome's Master Course in Interior Design for Hospitality!

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