Alice Mela, Marco Cassino
Learn how to design human-centred products and services reflecting the evolution of new emerging needs. This is just what the Product Design Undergraduate Programme at IED Torino is all about.
Develop groundbreaking ideas with projects tailored and structured for modern life and people. You will learn how to design and create products and services using human-centred approaches and methods that can fit perfectly into different situations. Make the most of materials, experiment with new things and transform them all into projects reflecting the idea of the future you have in mind. Learn how to tell the story of your product, create a narrative to get straight to the heart of your target bringing curiosity and empathy.
Over the three years of your programme in Product Design, we will encourage you to think creatively and with a fresh perspective. You will have the opportunity to explore a project design culture open to embracing the changing world that moves all around us. The strong project-oriented approach of this programme will allow you to experiment with different design methods and learn how to best respond to contemporary trends and challenges.
We will help you approach current challenges such as changing needs and context-related situations. You will become a professional with a multidisciplinary perspective, which is an essential prerequisite if you want to successfully move into a designer role. You will go on to develop your own creative mindset approaching the world of design products and gaining insight into practical, aesthetic, commercial and critical implications of your work.
Learning how to design and plan every step in the development of a product or service
The Product Design programme at IED Torino provides an in-depth understanding of the different steps involved in a project, from briefing to project communication. Classroom sessions will be covering the areas of design and production of everyday objects used as part of our personal, social, economic and cultural lifestyle. By exploring all the different areas involved in project design, including drawing, modelling, historical data and market analysis, you will learn to take on different perspectives to interpret a variety of contexts. You will also understand how to use different tools and methods depending on specific needs and the type of product you want to create.
Over the three years, you will have the opportunity to test yourself on a whole variety of assignments, from self-production to developing solutions for outsourced projects. These projects will help you deal with change as a catalyst for seeking new solutions, with technology contributing to human activities and desires in a constant process of transformation. Across the different projects, you will be deepening your knowledge on such subjects as design, materials science, branding and marketing. All of this will be useful to be able to interpret and predict changing market needs and trends.
The aim of the programme is to introduce you to the knowledge and tools required to design taking a technical-humanistic approach. You will be able to interpret contexts - and even stay one step ahead - using a human-centred integrated approach. This means looking at project design as a way to develop products and services in terms of concept creation, practical use, strategy and business logic.
The Product Design degree programme at IED Torino is thought for anyone like you who is curious about what the world of everyday objects around us is all about. If you also have a desire to develop and practise your creative thinking skills, looking at project design methods as a way to deliver products and services, this is exactly the type of training for you.
Admission to the programme is not restricted to any particular prerequisites. Whatever your background education, we will be happy to support you and any of your classmates with different backgrounds as you all prepare to move into your future careers as Product Designers.
One of the main skills for those who choose to specialize in Product Design is the ability to think strategically and creatively. You will learn to understand and interpret any signs, even small ones, coming out from the world around you. At the same time, you will also continue to develop your visionary potential. Indeed anyone who works in product design has the power to look beyond the ordinary and set new trends, providing a driving force and creating products and services of exceptional value.
The Product Design degree programme at IED Torino is well-known and valued for its high standards of teaching. Indeed students here feel like they can easily move into the career opportunities that best suit their interests or inclinations.
The programme has a strong focus on innovation and experimentation with new material options. These are explored as part of the overall curriculum as early as the first academic year, in such a way that students can develop quickly a curious approach to project design, where nothing is ever taken for granted.
Exchange of ideas with companies partnering with IED will be part of the learning experience as early as the second year. You will have the opportunity to learn more about the Italian product design industry working in the classroom but also as part of extracurricular activities like workshops, special projects and contests.
As far as career prospects go, Product Designers can either work as freelancers or be employed in small, medium or large sized companies in the manufacturing industry, as well as in public or private institutions. Their skills will be useful as they develop and manage projects in close cooperation with their customers, providing support to research activities and concept development tasks, and working across production and technology systems of increasing complexity.
Upon completion of your Product Design degree programme at IED Torino, you will have gained a strong base of skills covering theory and humanities, combined with technical, graphic, technological and digital expertise. In addition, excellent communication and storytelling skills developed over the three years will enable you to work as Product Designer, Industrial Designer, Execution Technician, Project Executer, Concept Designer, Maker, Speculative Designer, Researcher.
On your first year of the Product Design degree programme at IED Torino, you will learn about preliminary subjects - including both theory and practice - which will provide the basis for your education, cultural background and project design methodology. You will have a closer look at art and design history, approaching design through lab-based learning opportunities in the areas of pattern making, graphic design, and product design.
HISTORY OF CONTEMPORARY ART
PROJECT DESIGN METHODOLOGY
MATERIALS TYPOLOGY 1
TECHNICAL AND PROJECT DESIGN
DESIGN HISTORY 1
PRODUCT DESIGN 1
THEORY OF PERCEPTION AND PSYCHOLOGY OF FORM
On year two, you will be involved in a variety of projects, where you will acquire increased analytical skills and consolidate your project design know-how across the whole process. You will have the opportunity to get deeper into both traditional and digital modelling, with extensive study and practice of handcrafted design techniques and the use of the latest digital software tools.
MATERIALS TYPOLOGY 2
DESIGN TECHNIQUES AND TECHNOLOGIES
DESIGN HISTORY 2
PRODUCT DESIGN 2
DIGITAL MODELLING TECHNIQUES WITH 3D SOFTWARE
SOCIOLOGY OF CULTURAL PROCESSES
DESIGN HISTORY 3
The third year will be focused on advanced design. You will learn to work with more independence on your projects, as you progress from basic understanding of a customer brief to the creation of 3D models and physical prototypes. You will also be working on your dissertation project, where you will have the opportunity to express your own vision of Product Design.
PRODUCT DESIGN 3
PHENOMENOLOGY OF CONTEMPORARY ARTS
LAYOUT AND GRAPHIC RENDERING TECHNIQUES
Interaction designer & Creative technologist
Founder of Volcano Design Studio
Architect, Researcher and Lecturer
Co-founder and UX Researcher at ALMA Female
Fablab Manager at Fablab Torino
Interior and exibit designer
Fabio La Marca
Video Maker at SGI Torino
Co-Founder and Product Designer at OliveLab s.r.l
Architect - Founder of Circolo del Design di Torino
Co-founder of Studio Sostanza and product designer
Fractional CFO at augheo
Co-founder of Quattrolinee
Designer & Founder of MOTOKI YOSHIO Studio
Founder of Design ProDe - Outdoor Equipment Designer & Developer
Designer, Art Director and owner of Supermaxistudio
SCANNER LASER 3D - G-SCAN
Interior and Spatial design, Product and Service Design, Graphic Design and Visual Communication
3D Studio Max® with Vray®: Animation and photorealistic Rendering
Interior and Spatial design, Product and Service Design, Graphic Design and Visual Communication
Product and Service Design
The project consists of a filtering system for microplastic-contaminated marine waters, inspired by terracotta.
“Hanging By a Threat”, an installation made from used beer bottles that invites us to think about the impact of the consumer society, will be exhibited at the Disseny Hub Barcelona [Barcelona Design Hub] from 16 to 28 October, during Barcelona Design Week.
Second-year students of the Bachelor of Arts in Product Design have collaborated in the redesign and restyling of some of the products of this brand of portable manual coffee machines, presenting a range of proposals.
Students of the 2023 edition of the Master in Sustainable Design and Social Impact have launched innovative responses to challenges related to health, the circular economy, cultural identity and education.
The Box of the Gran Teatre del Liceu was the stage on which In the beginning everything was white, one of the four new small-format operas from the Òh!pera project, which has seen the participation of IED Barcelona, was performed from 5 to 9 July.
In a pop up event held on 14 June in the ANIMA space, students from IED Barcelona presented their final thesis projects focused on contributing to the conservation of ecosystems.
Preserving biodiversity through design and connecting memories by way of a new audiovisual language are some of the themes addressed in the final projects recognised by the Best Thesis Awards 2023.
The project SERINA ORB is the result of Gabriela Marante's Final Degree Project for the Higher Artistic Studies in Interior Design at IED Madrid
On 22 May, students from the class of 2019-2023 Bachelor’s Degrees will come together at the Victoria Theatre to graduate.
The installation, which proposes a creative response to the climate emergency, will be open to the public from 15 to 17 June in the festival’s renewed Project Area.
IED participates in the new edition of WantedDesign in Manhattan and wins a Conscious Design Award
IED Barcelona installs solar panels on the rooftops of its Point One facility that will save up to 40% of electricity.
IED decided to reward those students who commit up front with a special Early Bird discount.
The Milan Design Week is a remarkable event for the industry and after four years was held in April and it was bigger than ever with more than 900 events and exhibitions.
Once again this year, IED Barcelona collaborated with the ASTE association to deliver almost a hundred roses, accompanied by a print inspired by this festival, to the residents of three care homes in the district of Gracia.
To take advantage of the discounts, it is necessary to register within the indicated terms.
The video Change to live – New Crafts Digital Revolution II by Jordi Cussó, Teacher at IED Barcelona, is part of the ‘Mostra on the Road’ exhibition, an initiative to bring the activity of the 4th edition of the International Crafts Audiovisual Exhibition to the Catalan territory.
Until 30 April, Disseny Hub Barcelona is showcasing “IED Barcelona Manifesto”, an exhibition that brings to life the School’s global, human, strategic and transformative vision of design aiming to respond to the great challenges of contemporary society.
The Salone del Mobile event dedicated to designers under 35 hosts three IED proposals to reflect on the impact of design projects.
On the occasion of the European Artistic Crafts Days, on 28 March IED Barcelona organised a round table and an exhibition of projects carried out by its students in collaboration with artisans to bring the secrets of their work closer to the public.
IED Barcelona has launched a new series of participatory events based on current issues with the presence of prominent opinion leaders. The creator of the spray-on fabric that went viral at Paris Haute Couture Fashion Week, Dr. Manuel Torres, was the first guest.
On the occasion of the inauguration of the fair, Josep Gonzàlez-Cambray talked with Andrea Marchesi, Director of the Design School.
This coming month of March, the IED team will travel to Perú together with Pablo Jarauta, professor of Theory and Culture of Design at IED Madrid
IED Barcelona students’ proposal to revitalise the commercial area of Paseo de Gracia will become a reality throughout 2023 and 2024.
A panel of experts moderated by IED Barcelona analysed the role that design energy has for people and the environment in the round table “Light and Energy: Habitat and city”.
After a very successful in person event we decided to expand the chance to have a friendly dialog with Rodion Usaev, IED Milano graduate in Product Design, who is an expert in the field of industrial design.
Carlotta Cofano, trained in Food Design at IED Barcelona, is the first female chef to win the Negrini Creative Cooking Contest.
The IED participates in the next edition of the Dominican Republic Design Week (DWRD), a festival dedicated to design, art and culture where the achievements of the sector are shown and celebrated, as well as the future vision of Dominican design.
The Italian Embassy in Tbilisi, in collaboration with IED - Istituto Europeo di Design, and Accademia di Belle Arti Aldo Galli - Como is holding a contest on the occasion of the event “Italian Design Days in Georgia – 2023”
Italian Design Day 2023 theme is "The quality that enlightens" - Design energy for people and the environment
Starting this year, IED begins a collaboration in the event "Sillas Toulouse 2023", organized by the Toulouse Lautrec School of Creativity and Innovation in Lima - Perú.
10 suggestions encapsulated in a manifesto designed by students for the entire IED community. Small actions and virtuous behaviour that are ironically transformed into everyday good practice.
The exhibition will be open until next February 26th at Fundación Francisco Giner de los Ríos
Slow Light by IED Barcelona is a collaborative proposal that works without electricity and delighted the festival’s jury.
Exhibitions, talks and an opening ceremony are just some of the proposals with which Istituto Europeo di Design will participate in this edition.
57 scholarships to support young talents interested in attending a Master course in Italy or Spain.
Yellowdot by IED Alumni Bodin Hon and Dilara Kan will be presenting a collection of their latest works at Greenhouse, the platform for emerging young international designers in the Stockholm Furniture Fair 2023.
Las Manuelas - Art Series is the newest edition of the Las Manuelas Project supported by IED
Devices to detect visual problems in developing communities, provide geriatric care in rural areas, and diagnose lung cancer in its early stages.
Its objective is to promote local commerce in the city thanks to the transformative power of design.
You are going to take part in a practical task dedicated to all those young talents who are interested in Fashion, Visual Arts, Design, and Communication.
IED Barcelona has been consolidating its position as a driving force behind innovation and social well-being through design education. "A collective dream" is a faithful reflection of this spirit.
IED's commitment is to apply an innovation approach to creative economies through the training it provides in its centers in line with the NEB's themes and action priorities, sharing values, methodologies and tools.
IED was holding a creative lecture on the occasion of Moldova in Fashion Conference on November 19th 2022
Il Giro del Mondo in 80 Giorni - 150 anni dopo (Around the World in 80 Days - 150 Years Later) (book by graphic designers from IED Rome), the start-up Potap (a family of filters to purify water, by two product designers from IED Milan) and the tech fashion collection LAGRANDE: SISTEMA are officially competing for the prestigious Compasso d'Oro Award
IED Milano Alumni in Product Design. He's considered one of the most important Italian contemporary designers.
Two IED projects made it to the finals of the historic Umbria-based manufacturer's international competition reserved for students attending Art and Design Academies around the world.
First place went to the start-up Swarmix (by Edoardo Amato, Enrico Canella and Giacomo Pizzoni), focusing on the preservation and repopulation of bees.
We are ready to kick off the first edition of the Master of Arts in Transdisciplinary Design. The course will take place in Turin and will combine the topics of Mobility of the future and Cities in Flux.
We will take part in the Dutch Design Week 2022 (DDW22) supporting the exposition of the project Reverso, by IED Alumnus Francisco Lara. The exhibition will take place in Eindhoven from October 22th to 30th.
44 Scholarships for IED Undergraduate and Foundation Courses in Italy and Spain
From 5 to 27 October, the second edition of the marathon dedicated to the social impact of design welcomes the students of the three-year course in Product design to talk about "The Future is Rail", a project that outlines trains according to the needs of travelers and was born together to Legambiente
From September 21 to 25, IED will participate in the 4th edition of CADi 2022: Pluriversos, organized by the Faculty of Art and Design of the Pontifical Catholic University of Peru (PUCP).
A Ministerial Decree has published the modalities for applying the provisions of the new law.
In October 2000, Queen Elizabeth II came to Milan and on her itinerary there was a visit to the Istituto Europeo di Design.
After two years, returns IED Roma Graduation Ceremony, to celebrate the latest graduates in the presence of teachers, families and friends. Two hundred and sixty-one diplomas were awarded.
25 candidate Development Plans 18 admitted to the evaluation 8 Development Plans awarded
Istituto Europeo di Design publishes the winners of the scholarship contest for the Master of Design and Innovation Programmes (MDI) at IED Madrid and IED Barcelona.
Valentino Bosetti, Francesco Magenta and Gaia Zarantonello (IED Milano) are the authors of the 'Vertical' project, awarded at Cumulus Green.
The IED Madrid course has finished this year, but the good news is still coming in. This time it’s awards for the Design school and students.
Organised by Barcelona Centre de Disseny, the graduates of the class of 2021 were actively involved in two restaurants along the route.
Two projects from the interdisciplinary subject Food Design System have been presented at the latest meeting of EDIVI.
"TAKING YOU BEYOND”, THE IED ALUMNI EVENT IN VIA SCIESA MILAN FROM 7 TO 11 JUNE.
We organized a workshop in Serbia to work together on local challenges within the framework of the Global Goals Jam and the New European Bauhaus project.
This May IED is in New York City, with students and Alumni presenting their projects and winning awards at both NYCxDESIGN festival and the Creative Week.
Students take us through their thesis projects, from behind the scenes to company satisfaction.
IED Milano Alumni in Industrial Design. Currently Vice President, Design creative director & innovation of The Estée Lauder Companies.
“From a small farmer in the Philippines to a businessman in London, climate change is affecting everyone”.
IED students will explore alongside members of ONCE possible responses to the difficulties faced by this community with relation to everyday objects.
The installation has succeeded in recreating an oasis of calm and a connection with nature in Poblenou’s Parc del Centre.
What will the world of the future be like? What kind of vehicles will we use? Where will we live? How much will everyday objects change?
The summit will take place on 26 and 27 November at the Disseny Hub, which will feature three projects by IED Barcelona alumni.
‘478’ is the installation with which IED Barcelona was present in the special edition of Llum Barcelona.
‘Flink’ responds to the challenge to design an innovative proposal for the kitchen sink and tap space, including new features, all within a period of eight hours.
‘Join it’, a system of sustainable production by IED Barcelona Product Design students has won the 4th edition of the Social Ideas Contest for the Greek island of Lesbos.
'Castellers' is a proposal inspired by the colours and shapes of the long-standing Catalan tradition of the 'castells', or human towers.
Light Identities: 'TES' is the project selected as the best one among the 10 Product Design dissertations carried out as part of a partnership with the well-known Made in Italy brand
A collection of clay pavement tiles that serve as a street filter system.
The projects chosen are the result of a creative process developed in different stages: from research to the final proposal.
Graduated at IED, Simone Bonanni is now an awarded designer that works for international brands. Find out more about his projects in this article.
The project is one of the designs selected by a jury of 43 international experts in the first round of this prestigious competition.
IED Network offers 109 scholarships for its Master courses held in Italy and Spain.
Istituto Europeo di Design presents the new concept vehicle designed by the students of the Master in Transportation Design in collaboration with Suzuki.
Cross Cultural Chair is a project that blends anthropology with design and draws on the importance of seating and ways of sitting according to different cultures.
Interior Design and Product Design students explore new concepts of spaces, services and products capable of reconnecting humans with nature.
The project evokes the evolutive process of the natural world, focusing on the irregularity of the biophilic and organic patterns.
Virtual innovation is gaining increasing importance, and for creatives, it is a great tool to transform and improve society.
Suzuki, Honda and Azimut deliver the brief to the students.
IED supported Alumni Bodin Hon and Dilara Kan - the duo founder of Yellowdot Design studio - in their participation at Le Off - Paris Design Week
Five multidisciplinary projects were put on display at Global Grad Show and IED Alumnus Ghassan Salameh appointed as guest curator proposing two exhibitions.
Within the framework of the IED Master Barcelona School courses, Designing for the many is an educational innovation project created with the aim of investigating the capacity, strategies and repercussions of design in the construction of our society, questioning its cultural, productive, economic and political aspects.
IED participates in Dubai Design Week 2018 with Stalactite, a project by Master in Sustainable Design from IED Barcelona, and also offers a workshop in collaborative design.
Cross Cultural Chairs by Matteo Guarnaccia is a project that blends anthropology with design
London Design Festival celebrates and promotes the city as the design capital of the world.
IED took part of the Dubai Design Week 2017 showcasing different proposals by students and alumni.
IED and the University of Liverpool (UoL) in UK, the Hochschule Anhalt/DIA at the Bauhaus in Dessau/Germany, and MVADV in Rotterdam/Netherlands launched a Transdisciplinary Design Network to initiate and spearhead a leading-edge debate on emerging models of transdisciplinarity with the aim of exploring cross-sector impact pathways.