In its commitment to promote creative talent in Colombia, IED collaborates with “Totto Crea”, a competition to promote creativity and innovation among the Colombian student community.
IED collaborates with the TOTTO CREA 2023 innovation and creativity contest
Date
11 December 2023
Undergraduate students, technical and technological majors, participate in the call, presenting proposals to a challenge launched by Totto. The prizes for the best projects total around 175 million Colombian pesos.
The main challenge is to design the 360° marketing strategy of the Totto Travel brand for the year 2024, under the premise of connecting with travelers. The proposal must be globally scalable and executable with a budget assigned by the brand.
Totto is a brand with a presence in 54 countries and a history of 35 years. During the month of December we will meet the winners of this great initiative.
¡Good luck to all participants!
More information available here.
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