Motion Graphics and Video

Undergraduate Courses - Barcelona

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The Undergraduate Degree in Graphic Design (240 ECTS), majoring in Motion Graphics and Video, prepares visual designers capable of devising, programming and creating visual communication, both online and offline, to stimulate users. By combining image and text, a student can develop from a brand image, to advertising, editorial design, signage design, web interfaces design, etc.

The project culture is the driving force of didactics, based on experiential learning through assignments from real companies.

  • Credits
  • Start date
    September 2022
  • Duration
    4 years
  • Attendance
  • Language


The program provides a structured core curriculum, providing incremental learning goals to the students throughout the four years, leading to the thesis or degree final project for real companies.


The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.

As from the second year, the necessary technological and project managing tools are explored, to communicate simple and effective visual messages through the development of the own creativity and interdisciplinary methodological processes. Students concentrate on acquiring knowledge on Adobe Photoshop, Adobe Illustrator, Adobe After Effect, Apple Final Cut, etc. Also, there is an emphasis on knowledge of human anatomy, the differences in narrative language depending on the animation techniques, and how to give character to a cartoon.

In the third year students begin to contact with companies and also to develop more technical and complex projects, with prototypes and real costs implied, in addition to designs for corporate identity, packaging, signage, posters, etc. Students comprehend the relevance of narrative in an audio-visual piece, and develop a 2D animation short film using sophisticated software for production and postproduction.

During the fourth year students take a compulsory internship in a company and each one chooses a professional profile. They conceive and make a short film emphasising narration, and broaden their knowledge on advanced software to improve postproduction for both video and sound. 

Jobs Opportunities

- Graphic designer
- Visual communicator
- Art director
- Typographer
- Branding specialist
- Corporate image, editorial, packaging, signage, posters, computer graphics, web pages, motion graphics
- Producer of storyboards, scripts, short films, documentaries, video art, sound, photography and digital video director
- Etc.


Remarkable is that teacher who accomplishes himself what he teaches to others.
(Italian proverb)

IED faculty are professionals that daily face the market. Here you can read their bios.

Álex Beltrán

Álex Beltrán
He is one of the leaders of the studio StuffedPi- xels in Barcelona, has worked for clients such as Adidas, TMB, Seat, Volkswagen, etc., developing video and photography post-production projects. Creator of programmed audiovisual experiences for Sónar Barcelona, Design Made Korea or Lowlands. Certified Trainer of Apple Pro and other tools such as DaVinci Resolve.

Julio Navas

Julio Navas
Co-founder and CEO of Mentes Inquietas, a creative enterprise that provides a range of services linked to music and sound. His life has always had strong links to music, technology and business, with a special focus on electronics. Throughout his career, he has combined the roles of music producer, mixing engineer, and Mastering and label manager, also offering his services as an advisor to various companies within the sector such as Reactable Systems and Blanco y Negro Music.