The power of storytelling
Storytelling brings us new meanings to today’s global challenges
We can change a society by telling meaningful stories. The power of storytelling has switched the way we see and approach today’s global challenges
From oral tradition to digital or virtual supports, stories have been in the center of our activities as a society during the whole history. We exchanged knowledge and expressed our experiences in order to create a community, a sense of belonging. Storytelling has become one of the most important assets of today’s society, which we often define as information society. An asset that has become a power.
The way we communicate and share what is happening around us makes a big difference, and that is exactly what our students do. By observing what’s surround us, they create innovative and creative narratives that can change and shape the way we see the world. They design messages and strategies with the aim they are able to make an impact to our society and transform our future by bringing new meaning to today’s global challenges.
Discover the power of storytelling
Design a fair, diverse and equal world
Our students create outstanding communication strategies, spots and advertising campaign to create a more equal, diverse, inclusive and empathic world.
7 IED nominations at the ADCE Student Awards 2025
2 works by alumni from IED Barcelona, 3 from IED Milano, and 2 from IED Roma are competing for the Youngstar Award. The winner will be revealed on 19 November at the ADCE Student Awards Gala, which will open the ADCE Creative Week in Barcelona.
A podcast weaving memory and rebirth within "The Rose That Grew From Concrete"
The students of the Master in Museum Education have created Dominae, a three-episode podcast accompanying the exhibition "The Rose That Grew From Concrete" at Museo Sant’Orsola in Florence
IED’s Visual Arts programme at ADC*E talent scouting
On 3 and 4 April, ten students selected from among more than 100 candidates will participate in the High Potentials programme showcasing their work to leading agencies in the sector on stage at Disseny Hub Barcelona.
SPICY:AM
Waking up feels like a daily shock, just like tasting something unexpectedly spicy.
The Chase
Created by IED Torino students for giffgaff, THE CHASE flips the rules of mobile marketing: instead of chasing customers, it makes them chase the brand.
Irregular Italic
Created by IED Roma students for Monotype, IRREGULAR ITALIC is more than a typeface — it’s a statement.
Young One Student Awards - NYC
A students' team from the School of Communication at IED Milano and another one from IED Torino were awarded two bronze Young Pencils in New York City for their project “Smiling Plates” and “You’ve Got a Friend in Verizon”.
