Bachelor of Arts in Product Design | © Proyecto: Melo. Estudiante: Olivia Wärme.


English, Spanish

Start date

September 2022


Full time


On Campus


4 Years


240 ECTS

The Bachelor of Arts in Product Design is equivalent to a University Degree (240 ECTS). Taught in English.

This course provides future professionals with the knowledge and skills they need to design products bearing in mind the user and their surroundings, ergonomics, social value, technology and the materials needed to create a “good design”.

The course covers various fields such as lighting, consumer electronics, wearables, packaging, personal accessories, utensils, furniture, domestic appliances, food, service design and more. It also explores new financial and productive realities such as collaborative consumption, crowdfunding, digital production, rapid prototyping and 3D printing.

The Bachelor of Arts in Product Design has the goal of providing innovative and efficient solutions with a commitment to sustainable development. 

Information to decide


The first year of the course focuses on acquiring the basic concepts of product design and its culture and methodology. The students are challenged to analyse and understand their environment, to create and to communicate.

The second year focuses on developing individual creativity and the students start to learn the tools of this speciality, such as mould making, mechanical and digital production systems, sketching, storytelling, Rhino, CAD and communicating through Illustrator, Photoshop and oral communication.

In the third year they start to spend time in companies and develop more complex, technical projects involving prototypes and actual costs. The product design, interior design and transportation design students work together in cross-departmental teams. They also study new materials, such as sustainable and smart materials, nanomaterials, etc.

In the fourth year they select their individual professional directions and have compulsory internships with a company. Finally, they undertake a course-end final project with real companies, in which they first build prototypes and then, if successful, see them produced and launched onto the market.

Product Design teaches students to comprehend and anticipate the demands of the market, by negotiating with business intentions and translating them into a properly defined project that can be manufactured. It emphasizes the importance of the concept, in order to predict consumption trends and styles.

The course also gives the students a knowledge of production materials and technology so that they can bring their projects to life. In addition to a theoretical understanding of the project, the students focus on analysing technologies, function, ergonomics and usability.

Professional Opportunities

– Self-employed designers

– Design departments

– Marketing, colour&trim or innovation for companies and design, engineering and architecture studios

– Companies working on innovation and strategy

– Creative and art departments in advertising agencies

– Research departments in companies and institutions

Ex-IED DESIGN students work for:

Alessi, Nestlé, Marcel Wanders, Zicla, Home Design, MTL Brands, McLaren, BM Lightning Design, Design Dies, Ubica, Tous, Karim Rashid, Fab Lab, etc.

The department has collaborated with the following companies: 

Vitra, Roca, Alstom, Médicos sin fronteras, Donuts, Interface, Ferrari, BMW, Seat, Mercedes Benz, Casa Decor, Volvo, Unopiù, Frecan, Primavera Sound, Orbea, Panasonic, Derbi, Renault, Zicla,  Decoexpo,  Hyundai, Toyota, Panatta Sport, Illy, Capmar, Piquadro, Entitat Metropolitana del Transport, Japan Tobacco International, AHEC, Elite Gourmet, Vmoto, Omega Z, I+ED Lab, Idearideas, Architecture for Humanity, Volta Motorbikes, Casa Gracia BCN, Los Cármenes, etc.


Raffaella Perrone


Sebastian Alberdi

Course Coordinator

Sanna Völker