Image Consultant and Personal Shopper | © Estudiante: Marta Lopez

Language

Spanish

Start date

July 2026

Frequency

Part-time

Fruition

On campus

Duration

3 Weeks

A journey through the constantly evolving world of fashion and beauty, how to understand trends and use them for your client's look.

In this Image Consultant and Personal Shopper Summer Course you’ll acquire an in-depth knowledge of fashion culture, learning to analyse the key aspects of your client’s image, using tools to analyse the information you need as a consultant and coach to give sound advice on ergonomics, visagism, colour and psychology.
The 3-week course includes theoretical classes, case studies, workshops, master talks and practical exercises. 

Information to decide

A holistic approach to image styling that answers any questions you might have on strategy, methodology and cultural aspects and projects in an innovative and experimental way. 

 

The course sessions, modules and exercises simulate the
process of a project, and the professional management of the same by an image consultant and personal shopper.

To do this, the course is organised into various sessions: theoretical classes, experimental sessions, practical project development, workshops and the chance to talk to masters of their trade, professionals working with major companies in the sector. 

If you’re a fashion student, interested in the world of consulting and coaching, if you want to become an image consultant and personal shopper, this is the course for you.

Professional stylists, designers, window dressers, people working in advertising or for production companies, professionals in the fields of fashion communication, PR, fashion retail, accessories and beauty shops or window dressers will find the course both interesting and useful.

A global approach to gain practical and experimental experience as a consultant in professional image project management. 

This course puts you in touch with the fashion market, and the Barcelona fashion scene in particular. You’ll participate in workshops, project development and master talks by professionals working in the sector. 

Syllabus

The history of fashion and personal image consultation

Fashion styling, catwalks, brands and designers
Trends

Presentation of the modern image stylist and personal shopper profile
Personal image

Consumer psychology

Styles and archetypes

Coaching and personal image psychology

Visagism

Colour analysis

Materials, fabrics and international sizing

Wardrobe essentials

Fashion brands and shopping management

Etiquette and protocol

Workshop: Setting up an image consulting firm

Workshop: Team coordination

Workshop: Public speaking

Final project: Coaching

News

12 March 2026

Fashion and Sustainability with UNIQLO

Students from the Fashion Design and Fashion Styling and Communication programmes at IED Barcelona have taken part in an upcycling project for the Japanese multinational, transforming ten imperfect garments into new unique pieces and designing their respective communication campaigns.

11 March 2026

IED and Tiny Idols collaborate on the costumes for the Paralympic Opening Ceremony

A special workshop with the costume director of the 2026 Paralympic Opening Ceremony, Silvia Ortombina, led to the finalisation of Vibes.

06 March 2026

IED Madrid’s Workshop Week 2026 explores new creative territories with international guest lecturers thanks to the Erasmus KA131 programme

Guest lecturers Lavinia Rosseti and Filippo Rossi brought new perspectives on materiality and contemporary audiovisual practices within the #TimesNew concept.

Four models posing in a classroom

02 March 2026

The Fashion of IED Barcelona returns to Moritz Feed Doc

The Barcelona International Fashion Film Festival celebrates its 10th anniversary by once again including in its programme a screening of short films by the new generations of fashion designers from the school, alongside new features such as a Styling Slam and a Fashion Manifesto.

IED Expands Its English-Language Offer with New Courses in Design, Fashion and Film

27 February 2026

IED Expands Its English-Language Offer with New Courses in Design, Fashion and Film

IED – Istituto Europeo di Design is broadening its international offer with a new range of English-taught courses. A strategic move that strengthens IED’s position as Europe’s largest design network, opening its doors to students and creative professionals from across the globe.

25 February 2026

Four brands founded by alumni from IED Madrid and two from IED Barcelona will showcase at the upcoming Mercedes-Benz Fashion Week Madrid

Mans, Ernesto Naranjo, Maison Gracen, ManéMané, Juan Vidal and Pablo Erroz will present their new collections on the official runway, consolidating the presence of talent trained at IED at Spain’s leading fashion event.

19 February 2026

METASTRIDE: Sara Zuccarello’s project presented by Servati at Milan Fashion Week

METASTRIDE is the winning project of the Your Dream Sneakers Challenge by Servati, designed by Sara Zuccarello, a student of the Jewellery and Accessories Design course at IED Torino.

A classroom with students watching a screen where a videoconference is taking place

17 February 2026

Recruitment Days at IED Barcelona

From 3 to 5 February, leading companies from the fashion and fragrance sectors visited the campus to meet and interview final-year Communication and Master’s students.

12 February 2026

Sabato De Sarno supports education: two Scholarships at IED Firenze

Sabato De Sarno has chosen to support education at IED Firenze through two scholarships dedicated to the First-Level Academic Diploma (DAPL) in Fashion Design.

Don't miss it

Exhibitions and Festival

11 March 2026 - 15 March 2026

Madrid

AULA 2026

From 11 to 15 March, come and see us at Stand 10A12 in Hall 12 at IFEMA

Open Day

18 March 2026 - 21 March 2026

Multiple

IED Open Day Italy

A calendar of appointments to discover all IED Italia courses in the areas of Design, Fashion, Visual Arts, Cinema, Communication, Art and Restoration.

Exhibitions and Festival

18 March 2026 - 22 March 2026

Barcelona

Saló de l’Ensenyament 2026

From 18 to 22 March, we look forward to welcoming you at stand D-453 at the Montjuïc venue of Fira de Barcelona, where you will be able to discover our educational offer in Design, Fashion, Visual Arts, Marketing and Communication. Come and visit us!

Exhibitions and Festival

19 March 2026 - 19 March 2026

Barcelona

IED Barcelona’s critical perspective on fashion becomes part of Moritz Feed Doc

From 18 to 22 March, the Barcelona International Fashion Film Festival celebrates its 10th anniversary including in its programme various proposals led by the new generations of fashion designers from the school.

IN-SONORA 2026
Exhibitions and Festival

19 March 2026 - 21 March 2026

Madrid

IN-SONORA 2026

From 19 to 21 March, IED Madrid Design District will host installations and performances from this international exhibition of sound and interactive art