Management and Marketing in the Music Industry

Madrid

On campus

ESP

Postgraduate

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Language

Spanish

Start date

October 2022

Frequency

Evening

Fruition

On campus

Duration

3 Months

Credits

Following the professionalism of the music sector, the rise of the live music business in Spain and the digital transformation of the music industry, Universities and Schools have promptly offered their students specific training about a sector that is advancing by leaps and bounds.

In addition, many professionals have decided to bring themselves up-to-date and gain training by attending fairs both in Spain and abroad, such as BIME Pro (Spain), Sounds from Spain in South by Southwest (USA), Primavera Pro (Spain), FIMPRO (Mexico) and many more.

Information to decide

By completing an IED Madrid master's degree programme, you will access cross-cutting training that complements your knowledge and strengthens your skills, preparing you to be a unique profile in the job market.

Online preparatory course: optional

As a student of this master's degree, you will be able to participate in a preparatory course on basic tools for understanding the functioning of design and the skills, from a technical and personal development point of view, inherent to it:

Presentation and portfolio
Photoshop *you will be able to take a level test at the start of the course
Indesign *you will be able to take a level test at the start of the course

Those interested in developing their career within the music industry. Professionals from the world of marketing, communication, journalism, graphic designers or, in short, all those who want to specialize in any of the areas covered by the music industry.

Objective

To understand how the music industry works
To discern between publishing and phonographic rights
To identify who's who in the music industry
To coordinate a work area at a music festival
To know how to make a music programme for a hall or theatre
To learn how to use an artist’s communication tools

Professional opportunities

Product Manager at record labels
Manager in Marketing, Communication and Management Departments
Licensing Assistant / Manager at record companies or publishers
Promotion and press coordinator
Community Manager or Social Media Coordinator
Producer of musical events

Faculty

Natalia Piñuel Martín

Teacher

Javier Sánchez González

Teacher

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