Product Design

Undergraduate Courses - Barcelona

Download the brochure

The Undergraduate Degree in Product Design (240 ECTS) provides future professionals with the knowledge and skills they need to design products bearing in mind the user and their surroundings, ergonomics, social value, technology and the materials needed to create a “good design”. 

The course covers various fields such as lighting, consumer electronics, wearables, packaging, personal accessories, utensils, furniture, domestic appliances, food, service design and more. It also explores new financial and productive realities such as collaborative consumption, crowdfunding, digital production, rapid prototyping and 3D printing.

 
  • Credits
    240
  • Start date
    September 2020
  • Duration
    4 years
  • Attendance
    full-time
  • Language
    English

IED Network

Event News

IED in Hong Kong at DesignInspire 2019

IED will be part of the “Italian Education Corner” designed by HERE Connecting Creativity at Hong Kong’s DesignInspire. IED will welcome all the young talents interested in its courses and, moreover, it will provide a VR station that allow the exploration of several Italian cultural heritage sites.

Read more

Methodology 

Product Design offers a formative path that teaches students to comprehend and anticipate the demands of the market, by negotiating with business intentions and translating them into a properly defined project that can be manufactured. It emphasizes the importance of the concept, in order to predict consumption trends and styles, based on an understanding of the demands of the market and social needs.

The course also gives the students a knowledge of production materials and technology so that they can bring their projects to life. In addition to a theoretical understanding of the project, the students focus on analysing technologies, function, ergonomics and usability.

Objectives

The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.

The second year is concentrated on developing one’s own creativity individually, and starting to study the speciality tools, such as: modelling, productive, mechanical and digital systems, sketch and storytelling, Rhino, Cad and communication using Illustrator, Photoshop and oral communication.

The third year means the beginning of collaborations with companies and new, more technical and complex projects, with prototypes and real costs. Work is developed in transversal teams composed by students of Product, Interior and Transportation design. In addition, new materials will be studied such as sustainable or technological materials, nanomaterials, etc.

During the fourth year students take a compulsory intership in a company and each one chooses a professional profile. Creative management acquires a great relevance through project management and rethinking, modifying and refining projects to respond properly to users’ and market’s needs. Lastly, the degree final project is developed in collaboration with real companies, where prototypes are produced. In successful cases, those prototypes will evolve and manufacture to be launched into the market.

Job Opportunities

- Self-employed designers, design departments, marketing, colour&trim or innovation for companies and design, engineering and architecture studios
- Product Manager for companies working on innovation and strategy
- Creative and art director  in advertising agencies, research departments in companies and institutions

 

Remarkable is that teacher who accomplishes himself what he teaches to others.
(Italian proverb)

IED faculty are professionals that daily face the market. Here you can read their bios.

Iñaki Remiro

Iñaki Remiro
He has worked as a designer and project manager for design agencies such as Martin Azua, Torrecilla or Henkel Packaging Design Department. He collaborated on innovation projects in retail and packaging with the renowned agency Coleman & Schmidlin, working for two years for brands like Nestle, Procter & Gamble and Danone.

Toni Parera

Toni Parera
He is currently working at Innou as Project Manager / Creative Director / Owner of the study. He has collaborated with Casualplay, Eddadesign, Magma design,Segui design, Grokcel, and Roca, among others. Project leader and director of industrial design and project control in factories in Shenzhen-Shanghai-Nanjing.

Sergio de la Parra

Sergio de la Parra
Specialist in alternative transportation design . Partner / Creative Consultant at Network in 4-id.

Aviv Shany

Aviv Shany
He has worked on a wide range of creative practices for independent and commercial companies as freelance, designer and builder of spaces and objects. In 2008, he opened his studio.

Tito Favaro

Tito Favaro
Art, design and technology director. He developed his professional career in the world of ergonomics, robotics and design research. He has worked for SMEs, multinationals, Applus, EVALUZ, GIST TOUS, SL.

Román Bianco

Román Bianco
Co-founder and Creative Director of Creative Affairs Studio. Management and development of projects for clients such as Scalextric, Barcelona City Council, Barcelona Museum of Natural History, etc. He has worked as a freelance designer developing projects for clients such as Pepe Jeans, Marset, Science Museum of Terrassa, etc.. He is product and furniture designer at PearsonLloyd Ltd. Project developer for clients such as Lufthansa, Westfield, etc..

Diego Slemenson

Diego Slemenson
Contributor member of Jorge Pensi Design Studio. He has participated in the design of products for top brands in the industry such as: Akaba, Amat, Cassina, Knoll Kusch & Co., Steelcase, Thonet, etc..

Cristian Hutinel

Cristian Hutinel
Designer in chief at Taurus Home Appliances Company and he has worked for several design studios as EDDA Design, Ingenium, Anima Design and as well collaborations for Industrial Giugiaro Design, Black and Decker Chile. Currently he is collaborating with Asian companies of lighting and appliances.

Pau Ros

Pau Ros
In 2008 he won a scholarship R+FAD and he became a member of the innovation department at the company Roca, where he was an active part in the bathroom collection by Roca Armani, launched in spring 2010.

Beppe Benenti

Beppe Benenti
Profesional activity focused since 1968 in the private, public and interior architecture. Founder and vice-president of the Dseign for All Lab Foundation, with headquarters in Torino. Responsable, coordinator and co titular of the firm ALTRO DESIGN since 2000. His professional activity is focused in investigation and global design.