Product Design
Design objects and services with impact on the transformation of society and the environment
Madrid
On campus
ESP
|
ENG
Bachelor of Arts
Language
Spanish, English
Start date
September 2025
Frequency
Full time
Fruition
On campus
Duration
4 Years
Credits
240 ECTS
A complete journey through the subject: from strategic conception, through experimentation and technical development, to communication and project management
The Bachelor of Arts in Product Design trains critical and creative professionals, capable of responding to the changing needs of today's world through proposals that deal with circularity, inclusion or diversity.
It offers a global and contemporary view of the discipline, focusing on the creation of experiences through the design of services or objects, both physical and digital, with a positive impact on our lifestyle and relationship with the environment.
Along with strengthening your own professional identity, this course promotes the international dimension of your profile: it is a bilingual program, starting from the very first year with subjects taught in English, as well as the work experience and the Final Project.
Throughout four academic years, you will work on projects of all kinds, many of them in collaboration with companies. In addition, you will address a wide variety of areas (health, education, mobility, culture, etc.) and design proposals for furniture, lighting, accessories and wearables, packaging, contemporary crafts, textile design, services or digital products.
Thanks to the guidance of a teaching team of active professionals, you will be actively involved in your learning through practice in workshops. Among them, the Fab Lab, dedicated to prototyping, production and experimentation with different processes, tools and materials.
At the end of your training, you will have a portfolio that will be your best letter of introduction to the labour market, since it will not only include your projects, but also your evolution and your identity as a design professional.
The Bachelor of Arts has a total of 240 ECTS credits divided into four academic years. It is valid throughout the European Higher Education Area and, to all intents and purposes, is equivalent to an official university degree, and accredited by the Agency for the Quality of the University System. This program enables access to official master’s degrees.
IED Madrid: Private Center for Bachelor's Degree in Higher Artistic Education in Design • Order 4391/2011 • Center Number 28073045
Information to decide
A bilingual degree that trains you in all types and fields of product design from a sustainable, circular and ethical perspective.
The methodology, highly practical and experiential, integrates circular thinking, from materials to production systems, addressing all issues where design can help transform reality.
Your learning, which will gradually grow in complexity, will include both technical skills and knowledge linked to your specialization as well as soft skills and international projection, as the course is bilingual.
Much of your practical training will take place in the Fab Lab, where you will experiment with a variety of materials (wood, composites, metal, ceramics, textiles, biomaterials, new recycled materials, etc.) and techniques, combining the most traditional ones with 3D printing, laser cutting, digital milling (CNC), thermoforming or screen printing.
In addition to the practical work provided for in the curriculum, you can participate in the Design Labs, complementary activities to enhance soft skills or advanced techniques of your interest.
In the last academic year, you will carry out the curricular work experience, and prepare a Final Project where you can apply everything you have learnt, which will gain visibility on national and international platforms and contests.
For all those who want to channel their creativity and personal interests towards the design of objects and services that contribute to defining new scenarios, respectful of the planet and people.
This bilingual degree in Product Design responds to the great demand for professionals in the sector due to its impact on the positive transformation processes of our society and the environment.
You will acquire a very complete profile, since you will go through the entire design process, from strategic conception, through experimentation and technical development, to its communication and management. You will delve into the needs of the users, the context, the technology of the product, and the services and systems that encompass them.
In addition, you will boost your CV with a set of fundamental skills to face any future job: problem solving, sustainable thinking, teamwork, systemic thinking, leadership, strategic vision, communication and creativity.
Both during school hours and outside of them, you will have many workshops at your disposal where you can work on digital and technological processes, among which the Fab Lab stands out with its infrastructure and tools to develop a complete project, from start to finish.
All of this, at the IED Madrid, part of an international design education network and the only official school of the Madrid Design Festival. In recent years, the centre has won numerous prestigious awards: Best of the Year iF Design Talent Award, Delta ADI FAD Medals, Dubai Global Grad Show, Artsthread Global Graduation Show or James Dyson Award, among others.
Upon completion of your studies, you will leave with a portfolio that reflects your professional identity and your specific interests within product design. You will then be able to apply for a variety of job positions: working as a freelance professional or for studios, large service or strategic consulting companies, or specializing in digital products, technology or UX and VR.
Syllabus
What will you learn?
The first year focuses on general design skills, in addition to introducing the methodology of the design process and offering an introduction to digital tools.
DESIGN FUNDAMENTALS
Analysis
Ideation
REPRESENTATION AND COMMUNICATION LANGUAGES AND TECHNIQUES
Sketching. Analysis
Sketching. Communication
Volume
Representation systems
Digital Technology
Colour
SCIENCE APPLIED TO DESIGN
Scientific fundamentals of design
Ecodesign
HISTORY OF ART AND DESIGN
Art history and theory
PRODUCT DESIGN MATERIALS AND TECHNOLOGY
Digital technology. 2D Modelling
PROJECTS FOR PRODUCTS AND SYSTEMS
Methodology in design
ANALYSIS OF NATURAL FORMS AND STRUCTURAL SYSTEMS
Biomimicry
What will you learn?
The acquisition of basic technical skills (sustainable materials and manufacturing), the complete development of projects with emphasis on the relationship between users and contexts, CMF and the understanding of design as a circular system are addressed. The management of digital tools is also improved.
REPRESENTATION AND COMMUNICATION LANGUAGES AND TECHNIQUES
Expression and communication techniques
HISTORY OF ART AND DESIGN
Design history and theory
DESIGN CULTURE
Design theory and culture
PRODUCT DESIGN MATERIALS AND TECHNOLOGY
Materials and sustainability
Production systems. Environment
Digital technology. 3D Modelling
Digital technology. Prototyping
PROJECTS FOR PRODUCTS AND SYSTEMS
Projects. Product Design
Laboratory. CMF Design
Projects. Users and Context
Laboratory. Mechanics and Electronics
GRAPHIC IDEATION AND 3D REALITY
Graphic and Visual Design
Models and prototypes
ANALYSIS OF NATURAL FORMS AND STRUCTURAL SYSTEMS
Ergonomics and structures
What will you learn?
This academic course focuses on the acquisition of professional competence in product development and on the application of strategic and service design, as well as on practice in experimental laboratories.
Collaborations with companies and participation in recognized contests also start at this point, and the identity of each student is outlined.
Finally, the acquisition of specific software competence is completed (integration of all tools seen at the highest level, VR-AR).
REPRESENTATION AND COMMUNICATION LANGUAGES AND TECHNIQUES
Photography and Audiovisual Design
DESIGN CULTURE
Aesthetics
DESIGN MANAGEMENT
Business organisation
PRODUCT DESIGN MATERIALS AND TECHNOLOGY
Production systems. Transformation
Biomaterials and recycling
Digital technology. Communication
HISTORY OF PRODUCT DESIGN
Contemporary Language and Trends
PACKAGING PROJECTS
Packaging Design
PROJECTS FOR PRODUCTS AND SYSTEMS
Projects. Furniture Design
Projects. Service and Systems Design
GRAPHIC IDEATION AND 3D REALITY
Personal Branding
Design of light structures
OPTIONAL
What will you learn?
In the last year, an optional project with maximum strategic potential is carried out in collaboration with a company. Curricular work experience is also completed, as well as the Final Project with the general mark for the course and with international projection through platforms and contests. Another notable aspect is training in professional project management.
HISTORY OF PRODUCT DESIGN
Cultural Anthropology
PRODUCT DESIGN MANAGEMENT
OPTIONAL
TUTORED WORK EXPERIENCE
FINAL PROJECT
Inside the labs
+8
Fab Lab
Fab Lab - OB0
+2
Fab Lab - OB1 and OB2
Fab Lab - OB3
+4
Photography Studio
Projects
What people say
Immersing myself in the world of product design has been like opening a giant door to unlimited creativity.
“At IED Madrid, every day is a new adventure to explore proposals, new ideas, challenge the ordinary and bring innovative concepts to life. Studying here has not only broadened my vision of design, but has also prepared me to face the real world with all the confidence and passion I have built up along this journey.”
IED Madrid student
I decided to study design when I realised I could turn my passion into a profession.
“I have been studying product design at IED Madrid for two years now and I have learnt and discovered more things than I ever imagined. Product design gives me the possibility to design for everyone, for the environment, entertaining aesthetics and functionality. Besides being an integral part of my existence as a future designer, for me design is art, which is transmitted to others, and which makes decisions to improve everyone’s life.”
IED Madrid student
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