180 IED (1440 Horas)
Master the possibilities of the fashion image as an instrument to convey feelings, promote products and services, communicate fashion brand identity and values.
The IED Diploma in Fashion Styling, Image and Communication focuses on image analysis, creating innovative styling projects and using them as an effective instrument
for promotion and sale.
A fully comprehensive learning experience! You’ll explore trends and visual culture, learn to create visual proposals that have a decisive impact and develop communication strategies for a number of settings, from advertising on traditional media to events, from social networks to fashion films.
At the end of the 3-year program you’ll have everything you need to use a fashion image to tell stories that make a brand stand out from the crowd, linking the values and needs of your audience with the identity of the brand in its universe.
In this program you’ll learn how to use the power of the fashion image as an instrument of communication in a variety of languages and settings.
The syllabus is focused on the image and communication in the fashion industry from a hands-on and creative perspective. With a project-based culture, in this program you’ll develop a number of projects: create a collection, a branding strategy or fashion film, and more.
The complexity of the learning experience increases gradually as the program progresses. You’ll discover image analysis and develop styling proposals, learn how to use photography and video and present a final project - the culmination of the course where you can put everything you’ve learnt into practice.
As the program progresses, a variety of different materials and resources will be put at your disposal specifically for the subject being studied. You’ll learn about creative processes in the fashion workshop, while on set you’ll be organising photo shoots and video sessions.
If you follow the latest trends, are interested in visual culture and the most innovative approaches to styling, fashion shows, editorials and advertising campaigns, the Diploma in Fashion Styling, Image and Communication is the next step in your learning experience.
This program is for those who want to kickstart their career as a creative, art and image director, who want to master both traditional communication formats and the possibilities offered by digital environments.
This program meets a growing demand for creative, art and image directors, and new communication requirements deriving from the digital evolution.
You’ll be working with a team of lecturers that includes professionals with years of experience in the sector and technical experts, masters of the various languages and formats you’ll use. All this in a project-based culture with access to IED facilities, tools and spaces to put all the skills you learn into practice.
Another key factor is the location of the program: Madrid is the capital not only of Spain, it’s the capital of communication in Spain too, where you’ll find some of the major names, so you can live your learning experience right where the action is.
What will you learn?
In the first year you’ll learn the basics of styling, graphic design and artistic illustration, and get a grounding in the history of fashion. You’ll also learn to identify consumer trends and behaviour. Last but not least, you’ll create a collection project working to a brief for a real company.
Styling and Photography I 6
Project I 6
Graphic design I 5
The Fashion System 4
Art and Fashion I and II 3
Fashion terms 2
Colour and materials 2
Technical illustration 2
Styling and Photography II 6
Project II 8
Graphic design II 5
Sociology and Fashion 2
Art and Fashion II 3
Communication and retail 2
Artistic illustration 2
What will you learn?
In the second year, you’ll consolidate the concepts of the first year and explore subjects such as video, mixed illustration and digital strategies. You’ll also learn about communication strategies and study different media.
The most hands-on part of the course is the production of a Fashion Film, an audiovisual work you’ll create for a real fashion brand. You’ll also develop a branding and communication strategy for a company operating in the fashion industry.
Marketing and Branding I 3
Project III 6
Graphic design III 5
Art direction I 6
The point of sale 3
Communication strategies 2
Editorial analysis 2
Art and Fashion III and IV 3
Project IV 6
Mass Media Image Analysis 6
Mixed illustration 2
Digital strategies 2
Sustainability I 3
Art and Fashion IV
What will you learn?
In the last year you’ll focus on the entrepreneurial side of business and communication management. You’ll also have access to some of the most innovative tools around including virtual and augmented reality. To finish off your 3rd year in style you’ll present a Final Project, putting everything you’ve learnt into a real fashion proposal.
Projects V 6
Communication I 4
Business I 4
Marketing and Branding II 3
Product management 3
Graphic design IV 3
Sustainability II 2
Your portfolio 3
Your CV (in English) 2
Final Project 10
Business II 3
Graphic design V 3
Communication II 3
New media 3
Art direction II
Silvia Gómez Cisneros
Architect, professor, researcher and member of Contra Architecture.
Fashion Communication and Management
Fashion Companies Management
Fashion Communication and Management, Creative and Art Direction
Fashion Communication and Management, Fashion Design and Styling
Fashion Communication and Management
Fashion Marketing and Communication - January
Fashion Communication and Management
Fashion Marketing and Communication
The IED Barcelona director contributed his expertise in design, business and innovation to help select Biovitae as the winning proposal in the competition devised by the Italian Chamber of Commerce in Barcelona as part of the “Premio Faro del Mediterráneo” [“Mediterranean Lighthouse Award”].
Graziela Sousa is a Fashion Design Professor at the Faculty of Architecture, University of Lisbon, and Special Projects coordinator at ModaLisboa Association - Lisboa Fashion Week.
Master’s and postgraduate students began their educational journey at the Istituto Europeo di Design on 5 and 6 October with a multidisciplinary workshop and official welcome ceremony.
We are excited to announce the launch of the IED Dream Team, a group of alumni who have become leading professionals in their field, passionate about creativity and community growth: dedicated to endorsing our community projects and creativity
Outfits are the main characters of course but they’re not the only one. There are so many elements, and for sure professions, that make the fashion shows of Milano Fashion Week always so special and catchy.
Pepa Salazar and Sonia Carrasco are finalists for this award formerly known as Who's On Next by Vogue Spain
The starting signal for a new academic year was fired with the celebration of Welcome Event and Welcome Week.
Learn about all the events of IED Square Fest and sign up for the ones you’re interested in.
With her brand Laretta, she was one of the 15 brands present in the Allianz EGO Showroom for emerging designers, competing for the Allianz EGO Confidence in Fashion award at the latest edition of MBFW in Madrid.
Passionate and hardworking professional in the fashion industry since 30 years, Alessandra Invernizzi is currently Senior Account Manager EMEA Wholesale Independents for one of the world leading fashion company: Burberry.
David Leon Fiene IED Barcelona graduate and Professor created a story of identity, community and collaboration—shedding light on our similarities and differences, looking at things anew to celebrate our individuality and bring us closer together
Federigo Gabellieri, Alumnus IED, is an Art Director, creative consultant with a deep experience in fashion and a design industries on both editorial and digital projects, ranging from editorial design, art direction and photography.
Daniele Cavalli is a multidisciplinary artist: music, food, art, photography and fashion are all part of his work.
Preserving biodiversity through design and connecting memories by way of a new audiovisual language are some of the themes addressed in the final projects recognised by the Best Thesis Awards 2023.
Fashion editor and Creative Director, she collaborated with Rizzoli and Condè Nast as a journalist and stylist.
Freelance PR for few avant-garde fashion brands that are presenting their collections at Paris Fashion Week, like Geoffrey B. Small and Un_namable. She has worked for Vogue, Vanity Fair, GQ, Ralph Lauren, Safilo and many more.
Danielle Kwateng, journalist, editor, and Executive Editor of Teen Vogue will be giving a live guest lecture titled "What is Creative Direction?" for the students of the Fashion courses at IED Firenze.
Students in their final year of the Bachelor of Arts, Bachelor of Arts (Hons), IED Diploma and Foundation Course in Global Design will bring their academic stage at the school to a close on 19 June at 6 pm at Aribau Multicines.
Alexis Ferrer, creator of the innovative hair printing technique, speaker of the second session of Mastering your Brain: Technology & Creative Direction.
The first IED Books appointment with Massimo Canevacci: an Italian academic, ethnographer and critical thinker, will present his latest book "Stupore Indigeno. Le culture native in Brasile tra rituali iniziatici e sfide digitali".
IED Madrid has celebrated its Avant-Défilé, an event where we have met two communication projects and 21 collections between which the finalists of the fashion show have been selected
On 22 May, students from the class of 2019-2023 Bachelor’s Degrees will come together at the Victoria Theatre to graduate.
Costume, fashion, interior and music journalist. She worked for years in the editorial offices of Vogue Italia and L'Uomo Vogue, under the direction of Franca Sozzani. She has been set stylist for Casa Vogue and contributor for Vogue Gioiello, Vogue Pelle and Glamour.
Managing Director at IDA, he managed international marketing campaigns for some of the world's leading brands including Dolce&Gabbana, FCA, Ermenegildo Zegna, Campari and Disney.
IED decided to reward those students who commit up front with a special Early Bird discount.
Once again this year, IED Barcelona collaborated with the ASTE association to deliver almost a hundred roses, accompanied by a print inspired by this festival, to the residents of three care homes in the district of Gracia.
To take advantage of the discounts, it is necessary to register within the indicated terms.
Until 30 April, Disseny Hub Barcelona is showcasing “IED Barcelona Manifesto”, an exhibition that brings to life the School’s global, human, strategic and transformative vision of design aiming to respond to the great challenges of contemporary society.
IED Barcelona has launched a new series of participatory events based on current issues with the presence of prominent opinion leaders. The creator of the spray-on fabric that went viral at Paris Haute Couture Fashion Week, Dr. Manuel Torres, was the first guest.
On the occasion of the inauguration of the fair, Josep Gonzàlez-Cambray talked with Andrea Marchesi, Director of the Design School.
After a very successful in person event we decided to expand the chance to have a friendly dialog with Rodion Usaev, IED Milano graduate in Product Design, who is an expert in the field of industrial design.
The company founded by IED Barcelona BA in Fashion graduate Alba García, along with Anna Canadell, has established itself as one of the most promising start-ups in the fashion sector.
10 suggestions encapsulated in a manifesto designed by students for the entire IED community. Small actions and virtuous behaviour that are ironically transformed into everyday good practice.
The exhibition will be open until next February 26th at Fundación Francisco Giner de los Ríos
Students of the Master in Design for Sustainable Fashion Technology review the classic The Beetle model with two proposals based on a circular, repairable and updatable design.
57 scholarships to support young talents interested in attending a Master course in Italy or Spain.
A two-year initiative to research the role of the transparency manager inside the fashion industry
Rina Tollio, Creative Talent Acquisition for OTB Brands, will hold a guest lecture to the IED Fashion Student
Over the last two decades, the Fashion market has gradually embraced and incorporated technologies into the retail system, opening up to new opportunities in terms of communication and distribution strategies, pushing for greater integration between physical and digital systems.
Fashion Marketing and how important is to know how to communicate a product.
Las Manuelas - Art Series is the newest edition of the Las Manuelas Project supported by IED
IED Barcelona has been consolidating its position as a driving force behind innovation and social well-being through design education. "A collective dream" is a faithful reflection of this spirit.
Talk with Andrea Selvi, International Business Develop. & Buying Manager at YOOX NET-A-PORTER GROUP and mentor of The IED Master in Fashion Merchandising and Buying
Talk with Danielle Kwateng, journalist, editor, entrepreneur, Executive Editor at Teen Vogue and mentor of The IED Master in Creative Direction For Fashion
CircularInnoBooster Fashion and Textile (F&T) is a COSME project of the European Union that aims to transform companies in the fashion and textile industry into sustainable, circular, and regenerative ones.
Talk with Margherita Maccapani Missoni, Entrepreneur and Creative Director and mentor of The IED Master in Fashion Business
Talk with Theo Grassl, Member of the Executive board of the Fashion Council Germany and mentor of the The IED Master in Fashion Brand Management
Talk with Elizabeth Bowring, Head of Catwalks at WGSN and mentor of the The IED Master in Fashion Trend Forecasting
With the new fashion master programs at IED, five international mentors, leaders in their fields, guide students into a broader future.
IED collaborates in this edition of DWP through a virtual conference given by Alina Emira, Fashion Director at IED Kunsthal Bilbao
Creative Director at ETRO and Leather goods Head Designer at Fendi. Internationally recognized as one of the most innovative and exciting voices in made in Italy fashion.
44 Scholarships for IED Undergraduate and Foundation Courses in Italy and Spain
Our Alumni Luis De Javier has dressed the artist for the art work of her last album.
In October 2000, Queen Elizabeth II came to Milan and on her itinerary there was a visit to the Istituto Europeo di Design.
The event celebrating the Graduation Days of the Undergraduate Courses in Fashion, Design and Communication.
25 candidate Development Plans 18 admitted to the evaluation 8 Development Plans awarded
What are the consumption needs subliminally transmitted to us by horror films? How is a country’s branding constructed? How has interpersonal communication changed with the advent of new technologies and social media?
The four proposals, from the areas of Design, Management & Design Strategies, Fashion, and Visual Communication, convey the interests and concerns of a new generation of designers.
"TAKING YOU BEYOND”, THE IED ALUMNI EVENT IN VIA SCIESA MILAN FROM 7 TO 11 JUNE.
Students take us through their thesis projects, from behind the scenes to company satisfaction.
This will be a series of meetings and interviews to tell what happens after graduating from a master's degree.
S4Fashion is a sustainability for fashion programme impulsed by the European Union.
The projects chosen are the result of a creative process developed in different stages: from research to the final proposal.
IED Network offers 109 scholarships for its Master courses held in Italy and Spain.
Due to the pandemic on 2020 the digital exhibitions took the place of the classic end-of-year physical showcases: IED has made a virtue of necessity.
The Istanbul Fashion Film Festival is the only event in Turkey to showcase a selection of short films dedicated to communicate fashion in an artistic way
IED Barcelona Design University has been selected by the international web magazine specialised in fashion Fashionista as one of the Top 25 Best Fashion Universities in the World in 2017.
Being part of a big school network, included in crucial districts of “made in Italy” production processes, IED courses are a unique opportunity for students to be involved, attracted into fashion production.