If you want to understand the rules of digital channels and learn how to deal with multiplatform communication strategies, the Master's Degree in Digital Communication Strategy at IED Milano is your next step
Learn how to develop digital strategies within an increasingly complex contemporary world, where the Web has become the main source of information that we all look for.
The Master's Degree in Digital Communication Strategy will help you understand that no matter how dematerialized, digital relationships are now the main focus when it comes to managing the relationship between brands, products, services and end consumers.
Indeed, brand values need to be consistent across all market strategies, whatever the channel involved.
Learning about the rules of the current digital world as a way to set out the rules of the future digital world
The Master's Degree in Digital Communication Strategy at IED Milano provides a project-based full immersion programme consisting of lectures, visits, practical sessions and meetings with professionals from agencies and companies, as well as Content Creators, Opinion Leaders and Media Gurus from Italy and abroad.
You will develop real-life projects based on briefs submitted by our partner companies. This will allow you to enhance your personal portfolio -a key tool to access internship opportunities or field projects with agencies and companies after completing your training.
You will be taking an active part in different industry events, as you move through the ever-changing context of city of Milan. You will be involved in cross-cutting activities connected with creativity, innovation, vocational training and the world of work, to encourage team building dynamics. Coordinated administration of the Master's Degree social media pages 'We Love Digital Strategy' will be of equal importance.
This Master's Degree seeks to provide you with specialist training, helping you consolidate your skills, acquire new ones and shape, day by day, your professional future within a market that is constantly growing in terms of figures, momentum and expertise.
The Master's Degree in Digital Communication Strategy at IED Milano is for those like you who feel curious and driven by a strong passion for the digital world, eager to understand the logics behind it and experiment with new ones.
It is intended for students who have earned a degree in the area of arts, humanities, technology/economics, with a strong desire to move into a future career in digital communication.
The Master's Degree in Digital Communication Strategy at IED Milano is based on a test-and-learn approach. That means there is no golden rule if you want to work in the digital business. All you need is a method and a culture to learn to quickly adapt to any change.
Right from the first days you will take part in Open Lessons, Conferences and Visiting, all of them being great opportunities for you to engage with professionals in the field. You will also be involved in face-to-face discussions with experts in coaching, counselling and personal branding who will help guide you in defining your professional future.
Connection with the world of work is very strong: the faculty is entirely made up of professionals who can bring theory and practice into the classroom through company case histories and project work. While students receive training as part of the Master's programme, our partnering professionals will identify those who are ready to work with them either in a company or in an agency.
This Master's Degree will give you the skills to work as a Social Media Manager, Social Media Specialist, Community Manager, Digital PR, Digital Content Strategist, Digital Strategist Project Manager and Data Analyst. But most importantly, you will be provided with all the tools you need to successfully adapt to change and take full advantage of the many opportunities available within the digital world.
Your study programme will run for 10 months, 7 of training and 3 of internship or field project.
You will learn how to use social platforms directly, but most importantly you will gain skills in data measurement and analysis.
The last 3 months of your Master's Degree will give you the opportunity to take on an internship/field project, within one of the partner companies of the IED Network.
This includes small and medium-sized businesses, large multinationals, top brands, studios of different sizes, and innovative start-ups.
Mafe De Baggis
Senior Strategic Planner at DUDE
Head of Customer Experience and Service Design, Corporate advisor and Entrepreneur in Residence
Chief Marketing & Digital Strategy officer
Head of Content strategy
Business Development Director and Founding Partner at FattoreMamma srl
Social media marketing & influencer marketing consultant
Market research director
Marketing and Communication, Creative and Art Direction, Design Strategy and Management
Marketing and Communication, Creative and Art Direction
Fashion Communication and Management, Marketing and Communication
Marketing and Communication, Creative and Art Direction
Creative and Art Direction, Graphic Design and Visual Communication, Marketing and Communication
Fashion Design and Styling, Marketing and Communication
Fashion Product and Merchandising Manager
Graphic Design and Visual Communication, Marketing and Communication
Design Strategy and Management
Events: from concept to execution
Creative and Art Direction, Graphic Design and Visual Communication, Visual and Interactive Arts
Digital Art Direction
Istituto Europeo di Design publishes the winners of the scholarship contest for the Master of Design and Innovation Programmes (MDI) at IED Madrid and IED Barcelona.
The four proposals, from the areas of Design, Management & Design Strategies, Fashion, and Visual Communication, convey the interests and concerns of a new generation of designers.
Shining a spotlight on failure: the campaign with which students Alberto Baesso and Francesco Fusi won a bronze medal at the famous competition was entitled “Invisible failures”.
This May IED is in New York City, with students and Alumni presenting their projects and winning awards at both NYCxDESIGN festival and the Creative Week.
3 silvers awarded to the 3 campaigns of the communication designers from IED Milan and IED Rome.
This will be a series of meetings and interviews to tell what happens after graduating from a master's degree.
Exhibition open to the public from 6 to 12 June 2022 at the Fuorisalone in the BASE Milano spaces.
With the month of May restart the events of More Than Monday | Inspirational Stories,the digital conference cycle dedicated to the IED community.
This conference brings together the directors of European schools and universities in the fields of business marketing and economics.
IED participates in the Dubai Design Week 2021 with a physical exhibition “Light Shelters”, displaying 2 projects by IED Alumni. From November 8th to 12th.
IED is pleased to share the creation of a brand new platform addressed to their creative community – IED Smart Creativity.
Ilaria Legato, Coordinator of the Master Course in Brand Design and Management: Food, Wine and Tourism, is a professional specialised in brand and communication design in the food wine and tourism sphere for clients in the Florentine Restaurants world. She is founder of I food designer created together with the Italian Food Designer Paolo Barichella, an initiative focusing on national and international food and design projects.
NOT AN ARTIST is an investigation project led by IED and Accademia di Belle Arti "Aldo Galli" Como, involving professionals of the world of contemporary art and culture.
Sex and disability: thanks to their #ihavethisability, the newly Communication graduates have also won the Clio Awards in New York.
IED Network offers 109 scholarships for its Master courses held in Italy and Spain.
“Befriend other students, the professors, your landlord and everyone. IED has a very rich global network of professionals and corporate institutions, benefit from it”.