NOT AN ARTIST - Scoprire le professioni dell'arte contemporanea

NOT AN ARTIST is an investigation project led by IED and Accademia di Belle Arti “Aldo Galli” Como, involving professionals of the world of contemporary art and culture.

The concept arises from the observation of the contemporary art and culture scenario, which is evolving and opening up the market for new opportunities.

The goal is to foster a conversation and a discussion about the role and future evolution of all the “side-professions” that accompany and complement the work of Artists and Designers as well as the definition of the blurring borders between Art and the Design disciplines.

The investigation of NOT AN ARTIST starts with several research questions in order to frame the contemporary Art and Culture scenario:

Who are the protagonists of the Contemporary Art and Culture world? 

How is each of them evolving?

Is there the need for new or updated competences and skills to face this evolution?

How are the fields of Creativity: Design, Fashion, Communication fields influenced by the world of Art? 

Do these systems interact with each other?

Are there professional figures common to the world of Art and Creativity?

IED organized a workshop and a series of webinars with prominent professionals of the Art and Creativity worlds from inside and outside the IED Network.



Valentina Tosoni: Journalist

Marco Trevisan: Art Manager, Consultant

Caroline Corbetta: Curator, Journalist and Art Critic

Gabriele Lorenzoni: Archive Manager and Art Historian

Pietro Ripa: Private Banking Art Consultant

Giacomo Nicolella Maschietti: Art Journalist

Alessia Panella: Collector, Lawyer, Professor




Riccardo Balbo: Architect, IED Academic Director

Giovanni Ottonello: Fashion and Design Lecturer, Art Director

Elena Sacco: Brand Manager

Federico Ferretti: Designer, Innovator

Paola Pattacini: Fashion Consultant

Fulvio Ravagnani: Journalist

Igor Zanti: Art Curator, Art Critic

The result was not a clear answer but rather the need of deeper understanding under two research lines:

Discovering the professions of Contemporary Art


The investigation of NOT AN ARTIST continued with identifying the protagonists of the contemporary art and cuture scenario and the professionals involved at different levels. We can hear from their voices about the evolution of their own profession. 

What does it mean to be NOT AN ARTIST? 

Exploring the blurring borders between disciplines


In talks and exhibitions organized in the framework of international events IED invited the protagonists of the cultural scene to go on with the investigation. 

Where does the border between art and design lie?


The launching of the IED Alumni platform gave us the possibility to hear the voice of IED former students and their first step in the art and culture world.

  • Alessia Miglioli Exhibition Curator at Atb Art Gallery
  • Fernanda Costa de Andreade Assistant Curator Malta Pavilion at Biennale di Venezia 2019 and Founder at a.topos, Curatorial Collective Venice
  • Isabella Brezigar Freelance Editor at Fondazione La Biennale di Venezia
  • Lucia Trevisan Curator and Cofounder at a.topos, Curatorial Collective Venice
  • Mariella Pertschy Founder of The GellarApp
  • Nilo Amlashi Assistant Curator at Market Art Fair and Stockholm Fair
  • Rose Gabler Freelance Art and Business Development Consultant
  • Virginia Lupo Gallery Assistant at Pinksummer Gallery
  • Yasmine Helou Curator Founder at a.topos, Curatorial Collective Venice
  • Zainab Shuaibu Founder at Maji Seven
  • Zeynep Seyhun Communication Executive at Pickles PR

Every year, students involved in IED ART courses are involved in practical projects with national and international institutions and professionals.