Language

English

Start date

January 2023

Frequency

Full time

Fruition

On campus

Duration

11 Months

Credits

60

The Master of Design and Innovation is a high performance and qualification programme aimed at professionals who wish to change the world through strategic design, sustainability and innovation.

It is conceived to provide a notable boost to our students’ professional development, positioning them as attractive profiles for companies and opening up new opportunities in their working lives.

The master concentrates on innovation and strategic design as the central and transversal axis at the same time, without losing sight of the impact that creative thought may have on companies. For the duration of the course, the students share common content and projects and, on the other hand, provides specific training for each one of the cohabiting disciplines: Product Design Lab, Strategic Design Lab and Communication Design Lab.

Information to decide

The Master of Design and Innovation develops unique skills and competences thanks to the diverse methodologies and experiences of the programme along with experts with a recognised track record.

The Master of Design and Innovation concentrates on innovation and strategic design as central and transversal axes at the same time. For the students share common content and projects and, on the other hand, provides specific training for each one of the cohabiting disciplines.

Transversal education

Students on this programme will receive transversal training to make them professionals with a 360º vision of the corporate world. Designers in all fields require transversal knowledge of common design skills. Such knowledge: methodologies, experiences and laboratories, provides an efficient tool to understand the relations between people, the economy, our planet and design, enhancing the capacity to define the impact we need to become leaders in the future of our fragile ecosystem.

  • Innovation: Methodologies and tools for innovative ideas. Design from and with innovation guidelines on the conceptualisation of new businesses, systems and products.
  • Sustainability: Social, economic, cultural and environmental sustainability principles applied to thinking and developing design processes.
  • Strategic Design: The ability to define and design strategies where designers become more accurate and efficient each step into the process of design and future results.

Shared education

Around 70% of Master addresses teaching methodologies and tools which are useful for one discipline or another. It reinforces the concept of a multidisciplinary education, enhancing the experience and collaborative learning by design.

Specific education

Each discipline has its own set of projects and subjects where the specific skills are improved through detailed experiences and challenges. Almost all specific activities are projects with/for real clients and scenarios, subjects and the Final MDI Personal Project.

Designers working in any discipline, architects and engineers with academic and professional experience, who want to specialize and materialize an idea into a specific product or project. We recommend that participants arrive at the Masters with a project in mind, since the program offers them the ideal time and place to do it. This Master is a multidisciplinary and international program, on the frontier between design and production.

Why do we travel?

Master in Design of Innovation journey is an experience that creates essential moments for learning and personal growth. A journey that has the power to change students' perception of innovation and design, providing them with opportunities for connections with the world of work or carrying out real projects in other countries that help them to open their minds and contrast different working methodologies.

Designing, implementing and communicating is most effective when it is done through a concrete and real project. In addition, they will have a social vision, loaded with values of a sustainable nature, responding to the needs of today's society.

One of the main characteristics will be multidisciplinary. The trip will be carried out by students from the three routes: a union of talents to carry out social innovation actions that generate a positive impact on the area of action.

During the course, visits and trips will be programmed, always under the supervision of the evolution of the pandemic, and following the instructions of the health authorities both at the Spanish and international level.

Syllabus

SELF-DISCOVERY

Effectuation

Human Centric Design

Context Mapping

Team Building

Social and Sustainable Design



DISCOVERY

Empathy Skills

Design Research

Futures

Visual Grammar

Design Ethics



IDEATION & VALIDATION

Creativity and Ideation Skills

Business Design

Lean Experimentation

UX Design

Brand Design



IMPLEMENTATION

Intellectual Property Right

Presentation Skills

Relevance Methodology

Agile Methodologies

Design Implementation

Faculty

Henri Mennens

Innovation and Business Creation Expert

Artistic supervisor

Sara Alonso Barandiaran

Senior Strategic & Research freelance Designer

Teacher

Pablo Rodicio

Creative Director

Teacher

María Ruiz

Product and Service Designer

Teacher

What people say

​I decided to join to learn the process of developing forward-thinking entrepreneurial projects

Throughout the program, we learned to design solutions for real problems, problems facing people from different ecosystems, and different contexts. The program covered all the necessary topics needed to set the whole class up for success and trained us to think like designers and strategic problem-solvers. Also, the amazing staff of educators bring their wealth of knowledge and mentor everyone throughout the journey. They take the time to build a close working relationship that continues inside and outside IED Madrid.

Nikolas Astashinsky

After a 180º career change as an experienced finance professional, not knowing well what I was going to find. I can now say, it has been the best decision

These past 10 months have been a personal and academic challenge, which have allowed me not only to immerse myself into the design thinking and innovation arena but, have given me a practical insight into my next steps as, I am proud to say, a strategic designer in today’s fast-paced world. One of my favorite parts of this program has been the opportunity to learn in a hands-on approach with a transversal project, that at the end of the day reflects a part of who each team member is as a designer and person.

Laura Loizaga García

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